Online Stores Using Barion
Explore 8.8k verified e-commerce stores with Barion detected on their websites. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 11.2k domains. 8.8k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
8.8k verified active stores out of 11.2k detected · 79.1% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 42.5% of stores with physical delivery (3,752 stores) , followed by Custom (13.5%) and UNAS, Unas (11.6%) .
Base: 8,820 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
3,752 stores
1,192 stores
1,019 stores
994 stores
984 stores
251 stores
186 stores
126 stores
66 stores
66 stores
Visual Distribution
3,752 stores
1,192 stores
1,019 stores
994 stores
984 stores
251 stores
186 stores
126 stores
66 stores
66 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 3752 | 42.54% |
| Custom | 1192 | 13.51% |
| UNAS, Unas | 1019 | 11.55% |
| Unas | 994 | 11.27% |
| OpenCart, Shoprenter | 984 | 11.16% |
| Shopify | 251 | 2.85% |
| Shoptet | 186 | 2.11% |
| OpenCart | 126 | 1.43% |
| Magento | 66 | 0.75% |
| PrestaShop | 66 | 0.75% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 48.5% share of detected Barion e-commerce signals (5,413) , with Custom at 10.9% and UNAS, Unas at 9.3% (October 2026) .
Base: 11,155 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
5,413 websites
1,218 websites
1,042 websites
1,029 websites
1,024 websites
271 websites
193 websites
139 websites
76 websites
69 websites
Visual Distribution
5,413 websites
1,218 websites
1,042 websites
1,029 websites
1,024 websites
271 websites
193 websites
139 websites
76 websites
69 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 5413 | 48.53% |
| Custom | 1218 | 10.92% |
| UNAS, Unas | 1042 | 9.34% |
| Unas | 1029 | 9.22% |
| OpenCart, Shoprenter | 1024 | 9.18% |
| Shopify | 271 | 2.43% |
| Shoptet | 193 | 1.73% |
| OpenCart | 139 | 1.25% |
| Magento | 76 | 0.68% |
| PrestaShop | 69 | 0.62% |
Categories Distribution
Health & Beauty stores with 12.6% of all stores (1,108 stores) , followed by Home & Garden (10.0%) and Food & Beverages (9.2%) .
Base: 8,820 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
1,108 stores
878 stores
814 stores
759 stores
487 stores
458 stores
440 stores
386 stores
354 stores
353 stores
Visual Distribution
1,108 stores
878 stores
814 stores
759 stores
487 stores
458 stores
440 stores
386 stores
354 stores
353 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 1108 | 12.56% |
| Home & Garden | 878 | 9.95% |
| Food & Beverages | 814 | 9.23% |
| Clothing & Accessories | 759 | 8.61% |
| Electronics & Technology | 487 | 5.52% |
| Toys & Games | 458 | 5.19% |
| Gifts & Special Occasions | 440 | 4.99% |
| Tools & Hardware | 386 | 4.38% |
| Sporting Goods & Outdoor Gear | 354 | 4.01% |
| Arts & Entertainment | 353 | 4.00% |
Shipping Carriers Distribution
Magyar Posta accounts for 31.2% of displayed detection occurrences (5,145 occurrences) , followed by GLS (30.5%) and FOXPOST (17.3%) .
Base: 16,493 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.
Top 10 Shipping Carriers
Visual Distribution
5,145 occurrences
5,027 occurrences
2,848 occurrences
1,419 occurrences
1,140 occurrences
384 occurrences
153 occurrences
137 occurrences
121 occurrences
119 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| Magyar Posta | 5145 | 31.20% |
| GLS | 5027 | 30.48% |
| FOXPOST | 2848 | 17.27% |
| Packeta | 1419 | 8.60% |
| DPD | 1140 | 6.91% |
| Express One | 384 | 2.33% |
| DHL | 153 | 0.93% |
| SAMEDAY | 137 | 0.83% |
| UPS | 121 | 0.73% |
| FedEx | 119 | 0.72% |
Store Launch Timeline
Over the past 12 months, 997 new stores were launched in Barion , with the highest activity in 2026-09 (84 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
84 stores launched
100 stores launched
85 stores launched
86 stores launched
85 stores launched
66 stores launched
101 stores launched
101 stores launched
93 stores launched
65 stores launched
111 stores launched
20 stores launched
Monthly Trend
8.4% of last 12 months
10.0% of last 12 months
8.5% of last 12 months
8.6% of last 12 months
8.5% of last 12 months
6.6% of last 12 months
10.1% of last 12 months
10.1% of last 12 months
9.3% of last 12 months
6.5% of last 12 months
11.1% of last 12 months
2.0% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-09 | 84 | 8.43% |
| 2026-08 | 100 | 10.03% |
| 2026-07 | 85 | 8.53% |
| 2026-06 | 86 | 8.63% |
| 2026-05 | 85 | 8.53% |
| 2026-04 | 66 | 6.62% |
| 2026-03 | 101 | 10.13% |
| 2026-02 | 101 | 10.13% |
| 2026-01 | 93 | 9.33% |
| 2025-12 | 65 | 6.52% |
| 2025-11 | 111 | 11.13% |
| 2025-10 | 20 | 2.01% |
Active Stores by Launch Year
Currently, 8,815 active stores in Barion are tracked in our database , with the most stores launched in 2026 (827 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
827 active stores
997 active stores
741 active stores
625 active stores
581 active stores
782 active stores
821 active stores
541 active stores
508 active stores
458 active stores
217 active stores
181 active stores
161 active stores
195 active stores
151 active stores
Distribution by Launch Year
9.4% of tracked active stores
11.3% of tracked active stores
8.4% of tracked active stores
7.1% of tracked active stores
6.6% of tracked active stores
8.9% of tracked active stores
9.3% of tracked active stores
6.1% of tracked active stores
5.8% of tracked active stores
5.2% of tracked active stores
2.5% of tracked active stores
2.1% of tracked active stores
1.8% of tracked active stores
2.2% of tracked active stores
1.7% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 827 | 9.38% |
| 2025 | 997 | 11.31% |
| 2024 | 741 | 8.41% |
| 2023 | 625 | 7.09% |
| 2022 | 581 | 6.59% |
| 2021 | 782 | 8.87% |
| 2020 | 821 | 9.31% |
| 2019 | 541 | 6.14% |
| 2018 | 508 | 5.76% |
| 2017 | 458 | 5.20% |
| 2016 | 217 | 2.46% |
| 2015 | 181 | 2.05% |
| 2014 | 161 | 1.83% |
| 2013 | 195 | 2.21% |
| 2012 | 151 | 1.71% |
Geographic Distribution
Hungary stores with 89.0% (7,849 active verified stores) , followed by Slovakia (3.2%) and Czechia (2.4%) .
Base: 8,820 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
7,849 active verified stores
284 active verified stores
214 active verified stores
78 active verified stores
52 active verified stores
52 active verified stores
44 active verified stores
38 active verified stores
32 active verified stores
28 active verified stores
Visual Distribution
7,849 active verified stores
284 active verified stores
214 active verified stores
78 active verified stores
52 active verified stores
52 active verified stores
44 active verified stores
38 active verified stores
32 active verified stores
28 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Hungary | 7849 | 88.99% |
| Slovakia | 284 | 3.22% |
| Czechia | 214 | 2.43% |
| Romania | 78 | 0.88% |
| Brazil | 52 | 0.59% |
| Germany | 52 | 0.59% |
| United States | 44 | 0.50% |
| Austria | 38 | 0.43% |
| Italy | 32 | 0.36% |
| Poland | 28 | 0.32% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Electronics & Technology
Custom
Custom - Arts & Entertainment
Custom - Electronics & Technology
Magento - Health & Beauty
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce
WooCommerce - Sporting Goods & Outdoor Gear
Custom - Food & Beverages
WooCommerce - Electronics & Technology
Custom
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 11.2k | 100.00% |
| Emails | 10.5k | 94.23% |
| Phones | 10.2k | 91.73% |
| Ecommerce platform | 10.8k | 96.49% |
| Couriers | 8.5k | 76.57% |
| Payment Providers | 11.2k | 100.00% |
| Categories | 8.3k | 74.07% |
| Social Media | 8.4k | 74.95% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Barion e-commerce landscape:
Analyze 8.8k verified e-commerce stores on Barion - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Compare Markets
-
See how payment providers, shipping carriers and platforms differ by country, category and store size.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- CSV/XLSX exports; full-market datasets by agreement
Use Cases
Get every store that uses each payment provider in your countries, with size tier and company ID, as a market feed.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Barion e-commerce intelligence?
-
We track 8.8k verified Barion e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 39.6% of displayed detection occurrences (6,502 occurrences) , followed by Instagram (27.9%) and YouTube (11.7%) .
Base: 16,438 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
6,502 occurrences
4,586 occurrences
1,917 occurrences
1,479 occurrences
929 occurrences
385 occurrences
346 occurrences
215 occurrences
63 occurrences
16 occurrences
Visual Distribution
6,502 occurrences
4,586 occurrences
1,917 occurrences
1,479 occurrences
929 occurrences
385 occurrences
346 occurrences
215 occurrences
63 occurrences
16 occurrences