Prebid Technology Adoption in E-commerce

Discover 29.0 verified e-commerce stores using Prebid. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 199.0 domains. 29.0 verified as active stores with physical delivery.

· · Next full refresh: March 2026

29.0 verified active stores out of 199.0 detected · 14.6% verification rate

E-commerce Platforms Distribution

Custom leads with 82.8% of stores with physical delivery (24 stores) , followed by WooCommerce (13.8%) and Salesforce Commerce Cloud (3.4%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 82.8%

24 stores

4 stores

0 stores

0 stores

0 stores

0 stores

0 stores

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (February 2026)
E-commerce platforms distribution for stores with physical delivery in Prebid
Platform Stores with Physical Delivery Percentage
Custom 24 82.76%
WooCommerce 4 13.79%
Salesforce Commerce Cloud 1 3.45%
HCL Commerce 0 0.00%
eZ Publish 0 0.00%
SAP Commerce Cloud 0 0.00%
Magento 0 0.00%
EasyDigitalDownloads, WooCommerce 0 0.00%
Shopify, Magento 0 0.00%
1C-Bitrix 0 0.00%
BigCommerce 0 0.00%
EasyDigitalDownloads 0 0.00%
Shopify 0 0.00%

Categories Distribution

Electronics & Technology leads with 40.0% of all stores (6 stores) , followed by Vehicles & Parts (20.0%) and Clothing & Accessories (13.3%) .

Base: 15 AI-verified stores with physical delivery and detected product categories (51.7% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Electronics & Technology 40.0%

6 stores

Vehicles & Parts 20.0%

3 stores

Clothing & Accessories 13.3%

2 stores

Arts & Entertainment 6.7%

1 stores

Sporting Goods & Outdoor Gear 6.7%

1 stores

Pets & Pet Supplies 6.7%

1 stores

Collectibles & Hobbies 6.7%

1 stores

Visual Distribution

Distribution of top 10 Prebid store categories (February 2026)
Distribution of categories in Prebid e-commerce stores
Category Number of Stores Percentage
Electronics & Technology 6 40.00%
Vehicles & Parts 3 20.00%
Clothing & Accessories 2 13.33%
Arts & Entertainment 1 6.67%
Sporting Goods & Outdoor Gear 1 6.67%
Pets & Pet Supplies 1 6.67%
Collectibles & Hobbies 1 6.67%

Payment Providers Distribution

Bolt leads with 50.0% among AI-verified physical stores (4 stores) , followed by PayPal (12.5%) and VISA (12.5%) .

Base: 26 AI-verified physical stores with detectable payment providers (13.1% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

Bolt 50.0%

4 stores

PayPal 12.5%

1 stores

VISA 12.5%

1 stores

1 stores

JCB 12.5%

1 stores

Visual Distribution

Distribution of top 10 Prebid payment providers (February 2026)
Distribution of payment providers in Prebid e-commerce stores
Payment Provider Store Count Market Share
Bolt 4 50.00%
PayPal 1 12.50%
VISA 1 12.50%
MasterCard 1 12.50%
JCB 1 12.50%

Shipping Carriers Distribution

Hermes leads with 33.3% among AI-verified physical stores (1 stores) , followed by GLS (33.3%) and FedEx (33.3%) .

Base: 21 AI-verified physical stores with detectable shipping carriers (10.6% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

Hermes 33.3%

1 stores

GLS 33.3%

1 stores

FedEx 33.3%

1 stores

Visual Distribution

Distribution of top 10 Prebid shipping carriers (February 2026)
Distribution of shipping carriers in Prebid e-commerce stores
Shipping Carrier Store Count Market Share
Hermes 1 33.33%
GLS 1 33.33%
FedEx 1 33.33%

Store Launch Timeline

Over the past 12 months, 4 new stores were launched in Prebid , with the highest activity in 2025-12 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-12 25.0%

1 stores launched

2025-10 50.0%

2 stores launched

2025-02 25.0%

1 stores launched

Monthly Trend

Monthly store launches in Prebid (February 2026)
Monthly store launches in Prebid over the past 12 months
Month Stores Launched Percentage
2025-12 1 25.00%
2025-10 2 50.00%
2025-02 1 25.00%

Active Stores by Launch Year

Currently, 18 active stores in Prebid are tracked in our database , with the most stores launched in 2025 (4 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 22.2%

4 active stores

2023 5.6%

1 active stores

2021 5.6%

1 active stores

2018 11.1%

2 active stores

2017 11.1%

2 active stores

2015 11.1%

2 active stores

2010 5.6%

1 active stores

2005 5.6%

1 active stores

2000 5.6%

1 active stores

1998 11.1%

2 active stores

1996 5.6%

1 active stores

Distribution by Launch Year

Active stores in Prebid by original launch year (February 2026)
Active stores in Prebid by launch year
Launch Year Active Stores Percentage
2025 4 22.22%
2023 1 5.56%
2021 1 5.56%
2018 2 11.11%
2017 2 11.11%
2015 2 11.11%
2010 1 5.56%
2005 1 5.56%
2000 1 5.56%
1998 2 11.11%
1996 1 5.56%

Social Media Usage

Facebook leads with 30.6% among stores with at least one detectable social profile (11 stores) , followed by YouTube (27.8%) and Twitter (22.2%) .

Base: 50 stores with any detectable social profile (25.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.6%

11 stores

YouTube 27.8%

10 stores

Twitter 22.2%

8 stores

Instagram 11.1%

4 stores

Pinterest 2.8%

1 stores

TikTok 2.8%

1 stores

Reddit 2.8%

1 stores

Visual Distribution

Distribution of social media platforms in Prebid (February 2026)
Distribution of social media platforms in Prebid e-commerce stores
Social Platform Store Count Market Share
Facebook 11 30.56%
YouTube 10 27.78%
Twitter 8 22.22%
Instagram 4 11.11%
Pinterest 1 2.78%
TikTok 1 2.78%
Reddit 1 2.78%

Geographic Distribution

France leads with 28.0% (7 AI-verified stores) , followed by United States (20.0%) and Netherlands (12.0%) .

Base: 25 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

France 28.0%

7 AI-verified stores

5 AI-verified stores

3 AI-verified stores

2 AI-verified stores

2 AI-verified stores

India 8.0%

2 AI-verified stores

1 AI-verified stores

1 AI-verified stores

Japan 4.0%

1 AI-verified stores

1 AI-verified stores

Visual Distribution

Geographic distribution of stores using Prebid (February 2026)
Geographic distribution of stores using Prebid
Country AI-Verified Store Count Market Share
France 7 28.00%
United States 5 20.00%
Netherlands 3 12.00%
Germany 2 8.00%
United Kingdom 2 8.00%
India 2 8.00%
Finland 1 4.00%
Brazil 1 4.00%
Japan 1 4.00%
Belgium 1 4.00%
Canada 0 0.00%
Denmark 0 0.00%
Spain 0 0.00%
Portugal 0 0.00%
Mexico 0 0.00%
Russia 0 0.00%
Vietnam 0 0.00%
China 0 0.00%
Malaysia 0 0.00%
Argentina 0 0.00%

Dataset Coverage

Field Rows count Coverage
Website 199.0 100.00%
Emails 94.0 47.24%
Phones 39.0 19.60%
Ecommerce platform 185.0 92.96%
Couriers 21.0 10.55%
Payment Providers 26.0 13.07%
Categories 17.0 8.54%
Social Media 50.0 25.13%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Frequently Asked Questions

What data is included in the Prebid E-commerce Database?

Our database covers over 29.0 verified Prebid e-commerce stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database monthly, using web crawling, AI classification, and public data analysis. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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