Ortto Technology Adoption in E-commerce

Discover 15 verified e-commerce stores using Ortto. Analyze technology adoption, market trends, integration patterns, and business insights.

Verified stores
15
active stores with physical delivery
Top country
Sweden
2 verified stores
Top payment signal
MasterCard
1 detection occurrences
Top category
Business & Industrial
3 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

E-commerce Platforms Distribution

Shopify stores with 0.0% of stores with physical delivery (0 stores) , followed by Foxy.io (0.0%) .

Base: 15 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

0 stores

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (November 2025)
E-commerce platforms distribution for stores with physical delivery in Ortto
Platform Stores with Physical Delivery Percentage
Shopify 0.00%
Foxy.io 0.00%

Categories Distribution

Business & Industrial stores with 20.0% of all stores (3 stores) , followed by Jewelry & Watches (13.3%) and Pets & Pet Supplies (13.3%) .

Base: 15 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Business & Industrial 20.0%

3 stores

Jewelry & Watches 13.3%

2 stores

Pets & Pet Supplies 13.3%

2 stores

Clothing & Accessories 6.7%

1 stores

Gifts & Special Occasions 6.7%

1 stores

Books & Media 6.7%

1 stores

Electronics & Technology 6.7%

1 stores

Visual Distribution

Distribution of top 10 Ortto store categories (November 2025)
Distribution of categories in Ortto e-commerce stores
Category Number of Stores Percentage
Business & Industrial 3 20.00%
Jewelry & Watches 2 13.33%
Pets & Pet Supplies 2 13.33%
Clothing & Accessories 1 6.67%
Gifts & Special Occasions 1 6.67%
Books & Media 1 6.67%
Electronics & Technology 1 6.67%

Payment Providers Distribution

MasterCard accounts for 16.7% of displayed detection occurrences (1 occurrences) , followed by Apple Pay (16.7%) and Worldpay (16.7%) .

Base: 6 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

1 occurrences

1 occurrences

1 occurrences

1 occurrences

1 occurrences

1 occurrences

Visual Distribution

Distribution of top 10 Ortto payment providers (November 2025)
Distribution of payment providers in Ortto e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
MasterCard 1 16.67%
Apple Pay 1 16.67%
Worldpay 1 16.67%
American Express 1 16.67%
Google Pay 1 16.67%
Stripe Connect 1 16.67%

Active Stores by Launch Year

Currently, 15 active stores in Ortto are tracked in our database , with the most stores launched in 2024 (3 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2024 20.0%

3 active stores

2022 26.7%

4 active stores

2021 13.3%

2 active stores

2020 6.7%

1 active stores

2018 6.7%

1 active stores

2016 6.7%

1 active stores

2010 6.7%

1 active stores

2005 6.7%

1 active stores

2001 6.7%

1 active stores

Distribution by Launch Year

Active stores in Ortto by original launch year (November 2025)
Active stores in Ortto by launch year
Launch Year Active Stores Percentage
2024 3 20.00%
2022 4 26.67%
2021 2 13.33%
2020 1 6.67%
2018 1 6.67%
2016 1 6.67%
2010 1 6.67%
2005 1 6.67%
2001 1 6.67%

Social Media Usage

Instagram accounts for 23.5% of displayed detection occurrences (8 occurrences) , followed by Twitter (17.6%) and Facebook (17.6%) .

Base: 34 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 23.5%

8 occurrences

Twitter 17.6%

6 occurrences

Facebook 17.6%

6 occurrences

Pinterest 14.7%

5 occurrences

LinkedIn 14.7%

5 occurrences

TikTok 8.8%

3 occurrences

YouTube 2.9%

1 occurrences

Visual Distribution

Distribution of social media platforms in Ortto (November 2025)
Distribution of social media platforms in Ortto e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 8 23.53%
Twitter 6 17.65%
Facebook 6 17.65%
Pinterest 5 14.71%
LinkedIn 5 14.71%
TikTok 3 8.82%
YouTube 1 2.94%

Geographic Distribution

Sweden stores with 13.3% (2 active verified stores) , followed by Australia (13.3%) and Denmark (6.7%) .

Base: 15 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Sweden 13.3%

2 active verified stores

2 active verified stores

1 active verified stores

1 active verified stores

1 active verified stores

1 active verified stores

1 active verified stores

Visual Distribution

Geographic distribution of stores using Ortto (November 2025)
Geographic distribution of stores using Ortto
Country AI-Verified Store Count Market Share
Sweden 2 13.33%
Australia 2 13.33%
Denmark 1 6.67%
Brazil 1 6.67%
Mexico 1 6.67%
United States 1 6.67%
Slovenia 1 6.67%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 17 100.00%
Emails 1 5.88%
Phones 1 5.88%
Ecommerce platform 10 58.82%
Couriers - -
Payment Providers 1 5.88%
Categories 11 64.71%
Social Media 13 76.47%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
Get Enterprise Pricing

Market Intelligence

Understand the Ortto e-commerce landscape:

Analyze 15 verified e-commerce stores on Ortto - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Ortto e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Ortto e-commerce intelligence?

We track 15 verified Ortto e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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