Emanda Technology Adoption in E-commerce
Discover 214 verified e-commerce stores using Emanda. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 216 domains. 214 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
214 verified active stores out of 216 detected · 99.1% verification rate
E-commerce Platforms Distribution
Loja Integrada stores with 75.7% of stores with physical delivery (162 stores) , followed by Tray (18.7%) and Tray, MeFavorita (0.9%) .
Base: 214 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
162 stores
40 stores
2 stores
2 stores
2 stores
2 stores
1 stores
1 stores
1 stores
1 stores
Visual Distribution
162 stores
40 stores
2 stores
2 stores
2 stores
2 stores
1 stores
1 stores
1 stores
1 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Loja Integrada | 162 | 75.70% |
| Tray | 40 | 18.69% |
| Tray, MeFavorita | 2 | 0.93% |
| MeFavorita, Tray | 2 | 0.93% |
| Empreender, Loja Integrada | 2 | 0.93% |
| Loja Integrada, Empreender | 2 | 0.93% |
| WooCommerce | 1 | 0.47% |
| Loja Integrada, DevRocket | 1 | 0.47% |
| Empreender, Tray, MeFavorita | 1 | 0.47% |
| DevRocket, Loja Integrada | 1 | 0.47% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Loja Integrada holds 75.9% share of detected Emanda e-commerce signals (164) , with Tray at 18.5% and Tray, MeFavorita at 0.9% (June 2026) .
Base: 216 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
164 websites
40 websites
2 websites
2 websites
2 websites
2 websites
1 websites
1 websites
1 websites
1 websites
Visual Distribution
164 websites
40 websites
2 websites
2 websites
2 websites
2 websites
1 websites
1 websites
1 websites
1 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Loja Integrada | 164 | 75.93% |
| Tray | 40 | 18.52% |
| Tray, MeFavorita | 2 | 0.93% |
| MeFavorita, Tray | 2 | 0.93% |
| Empreender, Loja Integrada | 2 | 0.93% |
| Loja Integrada, Empreender | 2 | 0.93% |
| WooCommerce | 1 | 0.46% |
| Loja Integrada, DevRocket | 1 | 0.46% |
| Empreender, Tray, MeFavorita | 1 | 0.46% |
| DevRocket, Loja Integrada | 1 | 0.46% |
Categories Distribution
Clothing & Accessories stores with 20.6% of all stores (44 stores) , followed by Health & Beauty (14.5%) and Food & Beverages (7.9%) .
Base: 214 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
44 stores
31 stores
17 stores
14 stores
13 stores
12 stores
11 stores
11 stores
9 stores
8 stores
Visual Distribution
44 stores
31 stores
17 stores
14 stores
13 stores
12 stores
11 stores
11 stores
9 stores
8 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 44 | 20.56% |
| Health & Beauty | 31 | 14.49% |
| Food & Beverages | 17 | 7.94% |
| Home & Garden | 14 | 6.54% |
| Business & Industrial | 13 | 6.07% |
| Jewelry & Watches | 12 | 5.61% |
| Tools & Hardware | 11 | 5.14% |
| Electronics & Technology | 11 | 5.14% |
| Toys & Games | 9 | 4.21% |
| Arts & Entertainment | 8 | 3.74% |
Payment Providers Distribution
Boleto accounts for 54.6% of displayed detection occurrences (101 occurrences) , followed by Mercado Pago (8.6%) and PagSeguro (8.1%) .
Base: 185 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
101 occurrences
16 occurrences
15 occurrences
15 occurrences
13 occurrences
13 occurrences
4 occurrences
4 occurrences
3 occurrences
1 occurrences
Visual Distribution
101 occurrences
16 occurrences
15 occurrences
15 occurrences
13 occurrences
13 occurrences
4 occurrences
4 occurrences
3 occurrences
1 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| Boleto | 101 | 54.59% |
| Mercado Pago | 16 | 8.65% |
| PagSeguro | 15 | 8.11% |
| American Express | 15 | 8.11% |
| Hipercard | 13 | 7.03% |
| MasterCard | 13 | 7.03% |
| PayPal | 4 | 2.16% |
| Pagar.me | 4 | 2.16% |
| JCB | 3 | 1.62% |
| BitCoin | 1 | 0.54% |
Shipping Carriers Distribution
Correios accounts for 54.9% of displayed detection occurrences (128 occurrences) , followed by Estes (35.6%) and Loggi (3.0%) .
Base: 233 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
128 occurrences
83 occurrences
7 occurrences
4 occurrences
3 occurrences
2 occurrences
2 occurrences
2 occurrences
1 occurrences
1 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| Correios | 128 | 54.94% |
| Estes | 83 | 35.62% |
| Loggi | 7 | 3.00% |
| Total Express | 4 | 1.72% |
| TNT | 3 | 1.29% |
| DHL | 2 | 0.86% |
| Braspress | 2 | 0.86% |
| Speedy | 2 | 0.86% |
| ASM | 1 | 0.43% |
| Lalamove | 1 | 0.43% |
Store Launch Timeline
Over the past 12 months, 3 new stores were launched in Emanda , with the highest activity in 2026-05 (1 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1 stores launched
1 stores launched
1 stores launched
Monthly Trend
33.3% of last 12 months
33.3% of last 12 months
33.3% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 1 | 33.33% |
| 2025-11 | 1 | 33.33% |
| 2025-08 | 1 | 33.33% |
Active Stores by Launch Year
Currently, 213 active stores in Emanda are tracked in our database , with the most stores launched in 2026 (1 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
1 active stores
4 active stores
10 active stores
8 active stores
15 active stores
26 active stores
26 active stores
18 active stores
20 active stores
19 active stores
15 active stores
7 active stores
3 active stores
4 active stores
6 active stores
Distribution by Launch Year
0.5% of tracked active stores
1.9% of tracked active stores
4.7% of tracked active stores
3.8% of tracked active stores
7.0% of tracked active stores
12.2% of tracked active stores
12.2% of tracked active stores
8.5% of tracked active stores
9.4% of tracked active stores
8.9% of tracked active stores
7.0% of tracked active stores
3.3% of tracked active stores
1.4% of tracked active stores
1.9% of tracked active stores
2.8% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 1 | 0.47% |
| 2025 | 4 | 1.88% |
| 2024 | 10 | 4.69% |
| 2023 | 8 | 3.76% |
| 2022 | 15 | 7.04% |
| 2021 | 26 | 12.21% |
| 2020 | 26 | 12.21% |
| 2019 | 18 | 8.45% |
| 2018 | 20 | 9.39% |
| 2017 | 19 | 8.92% |
| 2016 | 15 | 7.04% |
| 2015 | 7 | 3.29% |
| 2014 | 3 | 1.41% |
| 2013 | 4 | 1.88% |
| 2012 | 6 | 2.82% |
Geographic Distribution
Brazil stores with 100.0% (214 active verified stores) .
Base: 214 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
214 active verified stores
Visual Distribution
214 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Brazil | 214 | 100.00% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Tray - Furniture & Home Decor
Loja Integrada - Toys & Games
Tray - Health & Beauty
Tray - Clothing & Accessories
Loja Integrada - Tools & Hardware
New Stores
Recently launched stores detected by ShopRank in the last full month.
Loja Integrada - Electronics & Technology
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 216 | 100.00% |
| Emails | 200 | 92.59% |
| Phones | 150 | 69.44% |
| Ecommerce platform | 216 | 100.00% |
| Couriers | 172 | 79.63% |
| Payment Providers | 123 | 56.94% |
| Categories | 206 | 95.37% |
| Social Media | 215 | 99.54% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Emanda e-commerce landscape:
Analyze 214 verified e-commerce stores on Emanda - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Emanda e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Emanda e-commerce intelligence?
-
We track 214 verified Emanda e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram accounts for 28.8% of displayed detection occurrences (210 occurrences) , followed by WhatsApp (25.9%) and Facebook (25.6%) .
Base: 730 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
210 occurrences
189 occurrences
187 occurrences
54 occurrences
30 occurrences
29 occurrences
18 occurrences
9 occurrences
4 occurrences
Visual Distribution
210 occurrences
189 occurrences
187 occurrences
54 occurrences
30 occurrences
29 occurrences
18 occurrences
9 occurrences
4 occurrences