Appcues Technology Adoption in E-commerce

Discover 39 verified e-commerce stores using Appcues. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 47 domains. 39 verified as active stores with physical delivery.

Verified stores
39
active stores with physical delivery
Top country
United States
22 verified stores
Top payment signal
PayPal
1 detection occurrences
Top category
Arts & Entertainment
4 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

39 verified active stores out of 47 detected · 83.0% verification rate

E-commerce Platforms Distribution

Custom stores with 92.3% of stores with physical delivery (36 stores) , followed by WooCommerce (5.1%) and Wix eCommerce (2.6%) .

Base: 39 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 92.3%

36 stores

2 stores

1 stores

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Appcues
Platform Stores with Physical Delivery Percentage
Custom 36 92.31%
WooCommerce 2 5.13%
Wix eCommerce 1 2.56%
Gumroad 0 0.00%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 76.6% share of detected Appcues e-commerce signals (36) , with WooCommerce at 14.9% and Wix eCommerce at 2.1% (March 2026) .

Base: 47 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 76.6%

36 websites

7 websites

1 websites

1 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (March 2026)
E-commerce platforms distribution for websites with signals in Appcues
Platform Websites with Signals Percentage
Custom 36 76.60%
WooCommerce 7 14.89%
Wix eCommerce 1 2.13%
Gumroad 1 2.13%

Categories Distribution

Arts & Entertainment stores with 10.3% of all stores (4 stores) , followed by Clothing & Accessories (5.1%) and Baby & Toddler (5.1%) .

Base: 39 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Arts & Entertainment 10.3%

4 stores

Clothing & Accessories 5.1%

2 stores

Baby & Toddler 5.1%

2 stores

Jewelry & Watches 5.1%

2 stores

Books & Media 2.6%

1 stores

Gifts & Special Occasions 2.6%

1 stores

Furniture & Home Decor 2.6%

1 stores

Toys & Games 2.6%

1 stores

Visual Distribution

Distribution of top 10 Appcues store categories (March 2026)
Distribution of categories in Appcues e-commerce stores
Category Number of Stores Percentage
Arts & Entertainment 4 10.26%
Clothing & Accessories 2 5.13%
Baby & Toddler 2 5.13%
Jewelry & Watches 2 5.13%
Books & Media 1 2.56%
Gifts & Special Occasions 1 2.56%
Furniture & Home Decor 1 2.56%
Toys & Games 1 2.56%

Payment Providers Distribution

PayPal accounts for 100.0% of displayed detection occurrences (1 occurrences) .

Base: 1 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 100.0%

1 occurrences

Visual Distribution

Distribution of top 10 Appcues payment providers (March 2026)
Distribution of payment providers in Appcues e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 1 100.00%

Store Launch Timeline

Over the past 12 months, 2 new stores were launched in Appcues , with the highest activity in 2026-01 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-01 50.0%

1 stores launched

2025-09 50.0%

1 stores launched

Monthly Trend

Monthly store launches in Appcues (March 2026)
Monthly store launches in Appcues over the past 12 months
Month Stores Launched Percentage
2026-01 1 50.00%
2025-09 1 50.00%

Active Stores by Launch Year

Currently, 37 active stores in Appcues are tracked in our database , with the most stores launched in 2026 (1 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.7%

1 active stores

2025 2.7%

1 active stores

2022 5.4%

2 active stores

2020 5.4%

2 active stores

2019 5.4%

2 active stores

2018 16.2%

6 active stores

2017 5.4%

2 active stores

2016 2.7%

1 active stores

2015 10.8%

4 active stores

2014 2.7%

1 active stores

2013 5.4%

2 active stores

2012 5.4%

2 active stores

2011 5.4%

2 active stores

2010 5.4%

2 active stores

2009 8.1%

3 active stores

Distribution by Launch Year

Active stores in Appcues by original launch year (March 2026)
Active stores in Appcues by launch year
Launch Year Active Stores Percentage
2026 1 2.70%
2025 1 2.70%
2022 2 5.41%
2020 2 5.41%
2019 2 5.41%
2018 6 16.22%
2017 2 5.41%
2016 1 2.70%
2015 4 10.81%
2014 1 2.70%
2013 2 5.41%
2012 2 5.41%
2011 2 5.41%
2010 2 5.41%
2009 3 8.11%

Social Media Usage

Facebook accounts for 35.7% of displayed detection occurrences (15 occurrences) , followed by Instagram (28.6%) and Twitter (9.5%) .

Base: 42 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 35.7%

15 occurrences

Instagram 28.6%

12 occurrences

Twitter 9.5%

4 occurrences

Pinterest 9.5%

4 occurrences

WhatsApp 4.8%

2 occurrences

YouTube 4.8%

2 occurrences

LinkedIn 4.8%

2 occurrences

X 2.4%

1 occurrences

Visual Distribution

Distribution of social media platforms in Appcues (March 2026)
Distribution of social media platforms in Appcues e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 15 35.71%
Instagram 12 28.57%
Twitter 4 9.52%
Pinterest 4 9.52%
WhatsApp 2 4.76%
YouTube 2 4.76%
LinkedIn 2 4.76%
X 1 2.38%

Geographic Distribution

United States stores with 56.4% (22 active verified stores) , followed by United Kingdom (12.8%) and Germany (7.7%) .

Base: 39 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

22 active verified stores

5 active verified stores

3 active verified stores

2 active verified stores

India 2.6%

1 active verified stores

1 active verified stores

1 active verified stores

1 active verified stores

1 active verified stores

1 active verified stores

Visual Distribution

Geographic distribution of stores using Appcues (March 2026)
Geographic distribution of stores using Appcues
Country AI-Verified Store Count Market Share
United States 22 56.41%
United Kingdom 5 12.82%
Germany 3 7.69%
Colombia 2 5.13%
India 1 2.56%
United Arab Emirates 1 2.56%
Norway 1 2.56%
Ireland 1 2.56%
Netherlands 1 2.56%
Canada 1 2.56%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 47 100.00%
Emails 7 14.89%
Phones 8 17.02%
Ecommerce platform 45 95.74%
Couriers 1 2.13%
Payment Providers 2 4.26%
Categories 14 29.79%
Social Media 22 46.81%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Appcues e-commerce landscape:

Analyze 39 verified e-commerce stores on Appcues - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Appcues e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Appcues e-commerce intelligence?

We track 39 verified Appcues e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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