Heap Technology Adoption in E-commerce

Discover 4.0 e-commerce stores using Heap. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: February 2026

E-commerce Platforms Distribution

Custom leads with 50.0% of stores with physical delivery (2 stores) , followed by Shopify (25.0%) and Magento (25.0%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 50.0%

2 stores

Shopify 25.0%

1 stores

Magento 25.0%

1 stores

Podia 0.0%

0 stores

0 stores

0 stores

0 stores

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (January 2026)
E-commerce platforms distribution for stores with physical delivery in Heap
Platform Stores with Physical Delivery Percentage
Custom 2 50.00%
Shopify 1 25.00%
Magento 1 25.00%
Podia 0 0.00%
EasyDigitalDownloads 0 0.00%
Accesso 0 0.00%
WooCommerce 0 0.00%
PhotoShelter 0 0.00%
Orckestra 0 0.00%

All Stores Distribution

Custom holds 11.8% share of all Heap e-commerce stores (2) , with Shopify at 23.5% and Magento at 11.8% (January 2026) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 11.8%

2 stores

Shopify 23.5%

4 stores

Magento 11.8%

2 stores

Podia 5.9%

1 stores

1 stores

4 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by all stores (January 2026)
E-commerce platforms distribution for all stores in Heap
Platform Total Stores Percentage
Custom 2 11.76%
Shopify 4 23.53%
Magento 2 11.76%
Podia 1 5.88%
EasyDigitalDownloads 1 5.88%
Accesso 1 5.88%
WooCommerce 4 23.53%
PhotoShelter 1 5.88%
Orckestra 1 5.88%

Categories Distribution

Gifts & Special Occasions leads with 100.0% of all stores (1 stores) .

Top 10 Categories

Gifts & Special Occasions 100.0%

1 stores

Visual Distribution

Distribution of top 10 Heap store categories (January 2026)
Distribution of categories in Heap e-commerce stores
Category Number of Stores Percentage
Gifts & Special Occasions 1 100.00%

Store Launch Timeline

Over the past 12 months, 1 new stores were launched in Heap , with the highest activity in 2025-07 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-07 100.0%

1 stores launched

Monthly Trend

Monthly store launches in Heap (January 2026)
Monthly store launches in Heap over the past 12 months
Month Stores Launched Percentage
2025-07 1 100.00%

Active Stores by Launch Year

Currently, 4 active stores in Heap are tracked in our database , with the most stores launched in 2025 (1 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 25.0%

1 active stores

2023 25.0%

1 active stores

2008 25.0%

1 active stores

2000 25.0%

1 active stores

Distribution by Launch Year

Active stores in Heap by original launch year (January 2026)
Active stores in Heap by launch year
Launch Year Active Stores Percentage
2025 1 25.00%
2023 1 25.00%
2008 1 25.00%
2000 1 25.00%

Social Media Usage

Twitter leads with 20.0% among stores with at least one detectable social profile (2 stores) , followed by Instagram (20.0%) and YouTube (10.0%) .

Base: 8 stores with any detectable social profile (47.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Twitter 20.0%

2 stores

Instagram 20.0%

2 stores

YouTube 10.0%

1 stores

LinkedIn 10.0%

1 stores

X 10.0%

1 stores

TikTok 10.0%

1 stores

Facebook 10.0%

1 stores

Pinterest 10.0%

1 stores

Visual Distribution

Distribution of social media platforms in Heap (January 2026)
Distribution of social media platforms in Heap e-commerce stores
Social Platform Store Count Market Share
Twitter 2 20.00%
Instagram 2 20.00%
YouTube 1 10.00%
LinkedIn 1 10.00%
X 1 10.00%
TikTok 1 10.00%
Facebook 1 10.00%
Pinterest 1 10.00%

Geographic Distribution

United States leads with 50.0% (2 AI-verified stores) , followed by Iran (25.0%) and Italy (25.0%) .

Base: 4 AI-verified stores across 9 countries. Percentages show share among AI-verified stores.

Top 10 Countries

2 AI-verified stores

Iran 25.0%

1 AI-verified stores

Italy 25.0%

1 AI-verified stores

0 AI-verified stores

India 0.0%

0 AI-verified stores

0 AI-verified stores

0 AI-verified stores

0 AI-verified stores

0 AI-verified stores

Visual Distribution

Geographic distribution of stores using Heap (January 2026)
Geographic distribution of stores using Heap
Country AI-Verified Store Count Market Share
United States 2 50.00%
Iran 1 25.00%
Italy 1 25.00%
Netherlands 0 0.00%
India 0 0.00%
Israel 0 0.00%
Malaysia 0 0.00%
Russia 0 0.00%
Bangladesh 0 0.00%

Dataset Coverage

Field Rows count Coverage
Website 17.0 100.00%
Emails 1.0 5.88%
Phones 3.0 17.65%
Ecommerce platform 17.0 100.00%
Couriers - -
Payment Providers - -
Categories 2.0 11.76%
Social Media 8.0 47.06%

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Frequently Asked Questions

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Our database covers over 4.0 Heap physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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