Mixin Market Share & Real Store Usage

Explore 26.1k verified e-commerce stores built on Mixin. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 27k domains. 26.1k verified as active stores with physical delivery.

Verified stores
26.1k
active stores with physical delivery
Top country
Iran
26,140 verified stores
Top payment signal
ZarinPal
149 detection occurrences
Top carrier signal
Tipax
21,382 detection occurrences
Top category
Health & Beauty
4,057 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

26.1k verified active stores out of 27k detected · 96.7% verification rate

Categories Distribution

Health & Beauty stores with 15.5% of all stores (4,057 stores) , followed by Clothing & Accessories (14.2%) and Home & Garden (11.1%) .

Base: 26,140 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 15.5%

4,057 stores

Clothing & Accessories 14.2%

3,717 stores

Home & Garden 11.1%

2,898 stores

Electronics & Technology 8.1%

2,105 stores

Furniture & Home Decor 7.8%

2,027 stores

Vehicles & Parts 6.3%

1,637 stores

Tools & Hardware 5.0%

1,308 stores

Jewelry & Watches 4.9%

1,272 stores

Food & Beverages 4.3%

1,114 stores

Business & Industrial 2.8%

742 stores

Visual Distribution

Distribution of top 10 Mixin store categories (October 2026)
Distribution of categories in Mixin e-commerce stores
Category Number of Stores Percentage
Health & Beauty 4057 15.52%
Clothing & Accessories 3717 14.22%
Home & Garden 2898 11.09%
Electronics & Technology 2105 8.05%
Furniture & Home Decor 2027 7.75%
Vehicles & Parts 1637 6.26%
Tools & Hardware 1308 5.00%
Jewelry & Watches 1272 4.87%
Food & Beverages 1114 4.26%
Business & Industrial 742 2.84%

Payment Providers Distribution

ZarinPal accounts for 45.2% of displayed detection occurrences (149 occurrences) , followed by Shaparak (39.4%) and Stripe (6.4%) .

Base: 330 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

ZarinPal 45.2%

149 occurrences

Shaparak 39.4%

130 occurrences

21 occurrences

Cielo 3.3%

11 occurrences

4 occurrences

4 occurrences

VISA 1.2%

4 occurrences

Behpardakht Mellat 0.9%

3 occurrences

2 occurrences

JCB 0.6%

2 occurrences

Visual Distribution

Distribution of top 10 Mixin payment providers (October 2026)
Distribution of payment providers in Mixin e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
ZarinPal 149 45.15%
Shaparak 130 39.39%
Stripe 21 6.36%
Cielo 11 3.33%
Apple Pay 4 1.21%
MasterCard 4 1.21%
VISA 4 1.21%
Behpardakht Mellat 3 0.91%
American Express 2 0.61%
JCB 2 0.61%

Shipping Carriers Distribution

Tipax accounts for 95.0% of displayed detection occurrences (21,382 occurrences) , followed by Iran Post (4.2%) and Mahex (0.6%) .

Base: 22,506 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

Tipax 95.0%

21,382 occurrences

Iran Post 4.2%

944 occurrences

Mahex 0.6%

125 occurrences

Alopeyk 0.1%

18 occurrences

MRW 0.0%

8 occurrences

TCS 0.0%

8 occurrences

UPS 0.0%

8 occurrences

FMX 0.0%

5 occurrences

GLS 0.0%

5 occurrences

DPD 0.0%

3 occurrences

Visual Distribution

Distribution of top 10 Mixin shipping carriers (October 2026)
Distribution of shipping carriers in Mixin e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
Tipax 21382 95.01%
Iran Post 944 4.19%
Mahex 125 0.56%
Alopeyk 18 0.08%
MRW 8 0.04%
TCS 8 0.04%
UPS 8 0.04%
FMX 5 0.02%
GLS 5 0.02%
DPD 3 0.01%

Store Launch Timeline

Over the past 12 months, 16,192 new stores were launched in Mixin , with the highest activity in 2026-09 (2,831 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-09 17.5%

2,831 stores launched

2026-08 15.3%

2,471 stores launched

2026-07 11.6%

1,872 stores launched

2026-06 9.4%

1,525 stores launched

2026-05 10.5%

1,706 stores launched

2026-04 8.3%

1,349 stores launched

2026-03 1.5%

236 stores launched

2026-02 5.7%

924 stores launched

2026-01 3.5%

571 stores launched

2025-12 7.7%

1,242 stores launched

2025-11 8.2%

1,332 stores launched

2025-10 0.8%

133 stores launched

Monthly Trend

Monthly store launches in Mixin (October 2026)
Monthly store launches in Mixin over the past 12 months
Month Stores Launched Percentage
2026-09 2831 17.48%
2026-08 2471 15.26%
2026-07 1872 11.56%
2026-06 1525 9.42%
2026-05 1706 10.54%
2026-04 1349 8.33%
2026-03 236 1.46%
2026-02 924 5.71%
2026-01 571 3.53%
2025-12 1242 7.67%
2025-11 1332 8.23%
2025-10 133 0.82%

Active Stores by Launch Year

Currently, 26,140 active stores in Mixin are tracked in our database , with the most stores launched in 2026 (14,138 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 54.1%

14,138 active stores

2025 24.7%

6,468 active stores

2024 9.8%

2,573 active stores

2023 5.0%

1,299 active stores

2022 2.2%

583 active stores

2021 1.4%

372 active stores

2020 1.0%

261 active stores

2019 0.6%

165 active stores

2018 0.4%

94 active stores

2017 0.2%

64 active stores

2016 0.1%

28 active stores

2015 0.1%

23 active stores

2014 0.1%

24 active stores

2013 0.1%

23 active stores

2012 0.0%

9 active stores

Distribution by Launch Year

Active stores in Mixin by original launch year (October 2026)
Active stores in Mixin by launch year
Launch Year Active Stores Percentage
2026 14138 54.09%
2025 6468 24.74%
2024 2573 9.84%
2023 1299 4.97%
2022 583 2.23%
2021 372 1.42%
2020 261 1.00%
2019 165 0.63%
2018 94 0.36%
2017 64 0.24%
2016 28 0.11%
2015 23 0.09%
2014 24 0.09%
2013 23 0.09%
2012 9 0.03%

Social Media Usage

Instagram accounts for 96.2% of displayed detection occurrences (9,444 occurrences) , followed by WhatsApp (1.7%) and Facebook (1.0%) .

Base: 9,818 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 96.2%

9,444 occurrences

WhatsApp 1.7%

168 occurrences

Facebook 1.0%

103 occurrences

LinkedIn 0.8%

82 occurrences

YouTube 0.1%

12 occurrences

Telegram 0.1%

9 occurrences

Visual Distribution

Distribution of social media platforms in Mixin (October 2026)
Distribution of social media platforms in Mixin e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 9444 96.19%
WhatsApp 168 1.71%
Facebook 103 1.05%
LinkedIn 82 0.84%
YouTube 12 0.12%
Telegram 9 0.09%

Geographic Distribution

Iran stores with 100.0% (26,140 active verified stores) .

Base: 26,140 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Iran 100.0%

26,140 active verified stores

Visual Distribution

Geographic distribution of stores using Mixin (October 2026)
Geographic distribution of stores using Mixin
Country AI-Verified Store Count Market Share
Iran 26140 100.00%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 27k 100.00%
Emails 20.7k 76.45%
Phones 3.5k 12.95%
Ecommerce platform 27k 100.00%
Couriers 21.8k 80.69%
Payment Providers 316 1.17%
Categories 23.9k 88.27%
Social Media 10k 36.80%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

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  • Periodic index updates
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Custom research and competitive analysis

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Market Intelligence

Understand the Mixin e-commerce landscape:

Analyze 26.1k verified e-commerce stores on Mixin - technology adoption, market share, competitive positioning.

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Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

See which stores moved to or from each platform with platform migration data.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Mixin e-commerce intelligence?

We track 26.1k verified Mixin e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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