SyntaxHighlighter Technology Adoption in E-commerce
Discover 525 verified e-commerce stores using SyntaxHighlighter. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 890 domains. 525 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
525 verified active stores out of 890 detected · 59.0% verification rate
E-commerce Platforms Distribution
Custom stores with 75.0% of stores with physical delivery (394 stores) , followed by WooCommerce (8.4%) and Shopify (4.6%) .
Base: 525 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
394 stores
44 stores
24 stores
16 stores
15 stores
10 stores
9 stores
4 stores
2 stores
2 stores
Visual Distribution
394 stores
44 stores
24 stores
16 stores
15 stores
10 stores
9 stores
4 stores
2 stores
2 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 394 | 75.05% |
| WooCommerce | 44 | 8.38% |
| Shopify | 24 | 4.57% |
| PrestaShop | 16 | 3.05% |
| Cafe24 | 15 | 2.86% |
| VirtueMart | 10 | 1.90% |
| Magento | 9 | 1.71% |
| 1C-Bitrix | 4 | 0.76% |
| Shoptet | 2 | 0.38% |
| Welcart | 2 | 0.38% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Custom holds 44.3% share of detected SyntaxHighlighter e-commerce signals (394) , with WooCommerce at 28.8% and Shopify at 3.6% (June 2026) .
Base: 890 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
394 websites
256 websites
32 websites
21 websites
18 websites
20 websites
19 websites
19 websites
2 websites
3 websites
Visual Distribution
394 websites
256 websites
32 websites
21 websites
18 websites
20 websites
19 websites
19 websites
2 websites
3 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Custom | 394 | 44.27% |
| WooCommerce | 256 | 28.76% |
| Shopify | 32 | 3.60% |
| PrestaShop | 21 | 2.36% |
| Cafe24 | 18 | 2.02% |
| VirtueMart | 20 | 2.25% |
| Magento | 19 | 2.13% |
| 1C-Bitrix | 19 | 2.13% |
| Shoptet | 2 | 0.22% |
| Welcart | 3 | 0.34% |
Categories Distribution
Vehicles & Parts stores with 45.9% of all stores (241 stores) , followed by Health & Beauty (6.1%) and Electronics & Technology (5.5%) .
Base: 525 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
241 stores
32 stores
29 stores
27 stores
27 stores
23 stores
20 stores
18 stores
18 stores
17 stores
Visual Distribution
241 stores
32 stores
29 stores
27 stores
27 stores
23 stores
20 stores
18 stores
18 stores
17 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Vehicles & Parts | 241 | 45.90% |
| Health & Beauty | 32 | 6.10% |
| Electronics & Technology | 29 | 5.52% |
| Clothing & Accessories | 27 | 5.14% |
| Tools & Hardware | 27 | 5.14% |
| Home & Garden | 23 | 4.38% |
| Business & Industrial | 20 | 3.81% |
| Food & Beverages | 18 | 3.43% |
| Furniture & Home Decor | 18 | 3.43% |
| Sporting Goods & Outdoor Gear | 17 | 3.24% |
Payment Providers Distribution
MasterCard accounts for 25.1% of displayed detection occurrences (48 occurrences) , followed by VISA (22.0%) and PayPal (19.9%) .
Base: 191 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
48 occurrences
42 occurrences
38 occurrences
20 occurrences
10 occurrences
9 occurrences
7 occurrences
6 occurrences
6 occurrences
5 occurrences
Visual Distribution
48 occurrences
42 occurrences
38 occurrences
20 occurrences
10 occurrences
9 occurrences
7 occurrences
6 occurrences
6 occurrences
5 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| MasterCard | 48 | 25.13% |
| VISA | 42 | 21.99% |
| PayPal | 38 | 19.90% |
| JCB | 20 | 10.47% |
| American Express | 10 | 5.24% |
| Stripe Connect | 9 | 4.71% |
| Klarna | 7 | 3.66% |
| Apple Pay | 6 | 3.14% |
| QIWI | 6 | 3.14% |
| Google Pay | 5 | 2.62% |
Shipping Carriers Distribution
СДЭК accounts for 33.6% of displayed detection occurrences (71 occurrences) , followed by Почта России (26.1%) and JX (12.8%) .
Base: 211 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
71 occurrences
55 occurrences
27 occurrences
15 occurrences
12 occurrences
10 occurrences
7 occurrences
7 occurrences
4 occurrences
3 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| СДЭК | 71 | 33.65% |
| Почта России | 55 | 26.07% |
| JX | 27 | 12.80% |
| UPS | 15 | 7.11% |
| DPD | 12 | 5.69% |
| DHL | 10 | 4.74% |
| BRT | 7 | 3.32% |
| FedEx | 7 | 3.32% |
| Boxberry | 4 | 1.90% |
| ASM | 3 | 1.42% |
Store Launch Timeline
Over the past 12 months, 57 new stores were launched in SyntaxHighlighter , with the highest activity in 2026-05 (3 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
3 stores launched
14 stores launched
3 stores launched
6 stores launched
1 stores launched
3 stores launched
5 stores launched
1 stores launched
12 stores launched
6 stores launched
3 stores launched
Monthly Trend
5.3% of last 12 months
24.6% of last 12 months
5.3% of last 12 months
10.5% of last 12 months
1.8% of last 12 months
5.3% of last 12 months
8.8% of last 12 months
1.8% of last 12 months
21.1% of last 12 months
10.5% of last 12 months
5.3% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 3 | 5.26% |
| 2026-04 | 14 | 24.56% |
| 2026-03 | 3 | 5.26% |
| 2026-02 | 6 | 10.53% |
| 2026-01 | 1 | 1.75% |
| 2025-12 | 3 | 5.26% |
| 2025-11 | 5 | 8.77% |
| 2025-10 | 1 | 1.75% |
| 2025-09 | 12 | 21.05% |
| 2025-08 | 6 | 10.53% |
| 2025-07 | 3 | 5.26% |
Active Stores by Launch Year
Currently, 513 active stores in SyntaxHighlighter are tracked in our database , with the most stores launched in 2026 (29 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
29 active stores
41 active stores
11 active stores
19 active stores
24 active stores
41 active stores
52 active stores
31 active stores
43 active stores
37 active stores
29 active stores
21 active stores
22 active stores
27 active stores
12 active stores
Distribution by Launch Year
5.7% of tracked active stores
8.0% of tracked active stores
2.1% of tracked active stores
3.7% of tracked active stores
4.7% of tracked active stores
8.0% of tracked active stores
10.1% of tracked active stores
6.0% of tracked active stores
8.4% of tracked active stores
7.2% of tracked active stores
5.7% of tracked active stores
4.1% of tracked active stores
4.3% of tracked active stores
5.3% of tracked active stores
2.3% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 29 | 5.65% |
| 2025 | 41 | 7.99% |
| 2024 | 11 | 2.14% |
| 2023 | 19 | 3.70% |
| 2022 | 24 | 4.68% |
| 2021 | 41 | 7.99% |
| 2020 | 52 | 10.14% |
| 2019 | 31 | 6.04% |
| 2018 | 43 | 8.38% |
| 2017 | 37 | 7.21% |
| 2016 | 29 | 5.65% |
| 2015 | 21 | 4.09% |
| 2014 | 22 | 4.29% |
| 2013 | 27 | 5.26% |
| 2012 | 12 | 2.34% |
Geographic Distribution
Russia stores with 46.1% (242 active verified stores) , followed by Vietnam (5.3%) and United States (5.1%) .
Base: 525 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
242 active verified stores
28 active verified stores
27 active verified stores
26 active verified stores
20 active verified stores
15 active verified stores
12 active verified stores
11 active verified stores
9 active verified stores
9 active verified stores
Visual Distribution
242 active verified stores
28 active verified stores
27 active verified stores
26 active verified stores
20 active verified stores
15 active verified stores
12 active verified stores
11 active verified stores
9 active verified stores
9 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Russia | 242 | 46.10% |
| Vietnam | 28 | 5.33% |
| United States | 27 | 5.14% |
| Poland | 26 | 4.95% |
| United Kingdom | 20 | 3.81% |
| South Korea | 15 | 2.86% |
| Italy | 12 | 2.29% |
| Germany | 11 | 2.10% |
| China | 9 | 1.71% |
| Spain | 9 | 1.71% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom
Custom
Custom - Electronics & Technology
Custom - Electronics & Technology
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Vehicles & Parts
Custom - Vehicles & Parts
WooCommerce - Clothing & Accessories
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 890 | 100.00% |
| Emails | 527 | 59.21% |
| Phones | 490 | 55.06% |
| Ecommerce platform | 857 | 96.29% |
| Couriers | 191 | 21.46% |
| Payment Providers | 191 | 21.46% |
| Categories | 514 | 57.75% |
| Social Media | 429 | 48.20% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the SyntaxHighlighter e-commerce landscape:
Analyze 525 verified e-commerce stores on SyntaxHighlighter - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across SyntaxHighlighter e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the SyntaxHighlighter e-commerce intelligence?
-
We track 525 verified SyntaxHighlighter e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 32.5% of displayed detection occurrences (132 occurrences) , followed by Instagram (30.0%) and YouTube (11.6%) .
Base: 406 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
132 occurrences
122 occurrences
47 occurrences
43 occurrences
21 occurrences
13 occurrences
13 occurrences
12 occurrences
2 occurrences
1 occurrences
Visual Distribution
132 occurrences
122 occurrences
47 occurrences
43 occurrences
21 occurrences
13 occurrences
13 occurrences
12 occurrences
2 occurrences
1 occurrences