Google Code Prettify Technology Adoption in E-commerce

Discover 1.5k e-commerce stores using Google Code Prettify. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: December 2025

E-commerce Platforms Distribution

Custom leads with 99.9% of stores with physical delivery (1,543 stores) , followed by WooCommerce (0.1%) and Magento (0.0%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 99.9%

1,543 stores

1 stores

0 stores

0 stores

0 stores

0 stores

0 stores

0 stores

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (November 2025)
E-commerce platforms distribution for stores with physical delivery in Google Code Prettify
Platform Stores with Physical Delivery Percentage
Custom 1543 99.94%
WooCommerce 1 0.06%
Magento 0 0.00%
Matajer 0 0.00%
Haravan 0 0.00%
FastSpring, Fastspring 0 0.00%
nopCommerce 0 0.00%
J2Store 0 0.00%
Shopify 0 0.00%
JoomShopping 0 0.00%
1C-Bitrix 0 0.00%
WooCommerce, Dokan 0 0.00%
OpenCart 0 0.00%
EasyDigitalDownloads 0 0.00%
1C-Bitrix, Magento 0 0.00%

All Stores Distribution

Custom holds 92.0% share of all Google Code Prettify e-commerce stores (1,543) , with WooCommerce at 3.5% and Magento at 0.4% (November 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 92.0%

1,543 stores

58 stores

6 stores

5 stores

1 stores

2 stores

3 stores

6 stores

37 stores

Visual Distribution

Distribution of top 10 platforms by all stores (November 2025)
E-commerce platforms distribution for all stores in Google Code Prettify
Platform Total Stores Percentage
Custom 1543 91.95%
WooCommerce 58 3.46%
Magento 6 0.36%
Matajer 5 0.30%
Haravan 1 0.06%
FastSpring, Fastspring 6 0.36%
nopCommerce 2 0.12%
J2Store 3 0.18%
Shopify 6 0.36%
JoomShopping 37 2.21%
1C-Bitrix 6 0.36%
WooCommerce, Dokan 1 0.06%
OpenCart 1 0.06%
EasyDigitalDownloads 2 0.12%
1C-Bitrix, Magento 1 0.06%

Categories Distribution

Business & Industrial leads with 17.4% of all stores (183 stores) , followed by Electronics & Technology (12.7%) and Health & Beauty (12.5%) .

Top 10 Categories

Business & Industrial 17.4%

183 stores

Electronics & Technology 12.7%

134 stores

Health & Beauty 12.5%

132 stores

Vehicles & Parts 10.9%

115 stores

Home & Garden 10.6%

112 stores

Furniture & Home Decor 7.9%

83 stores

Food & Beverages 6.9%

73 stores

Tools & Hardware 4.5%

47 stores

Sporting Goods & Outdoor Gear 3.7%

39 stores

Clothing & Accessories 3.5%

37 stores

Visual Distribution

Distribution of top 10 Google Code Prettify store categories (November 2025)
Distribution of categories in Google Code Prettify e-commerce stores
Category Number of Stores Percentage
Business & Industrial 183 17.36%
Electronics & Technology 134 12.71%
Health & Beauty 132 12.52%
Vehicles & Parts 115 10.91%
Home & Garden 112 10.63%
Furniture & Home Decor 83 7.87%
Food & Beverages 73 6.93%
Tools & Hardware 47 4.46%
Sporting Goods & Outdoor Gear 39 3.70%
Clothing & Accessories 37 3.51%
Arts & Entertainment 30 2.85%
Books & Media 21 1.99%
Pets & Pet Supplies 19 1.80%
Gifts & Special Occasions 16 1.52%
Toys & Games 13 1.23%

Payment Providers Distribution

PayPal leads with 28.0% among AI-verified physical stores (33 stores) , followed by MasterCard (16.1%) and VISA (8.5%) .

Base: 113 AI-verified physical stores with detectable payment providers (6.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 28.0%

33 stores

19 stores

VISA 8.5%

10 stores

QIWI 7.6%

9 stores

Bolt 7.6%

9 stores

8 stores

7 stores

4 stores

4 stores

JCB 2.5%

3 stores

Visual Distribution

Distribution of top 10 Google Code Prettify payment providers (November 2025)
Distribution of payment providers in Google Code Prettify e-commerce stores
Payment Provider Store Count Market Share
PayPal 33 27.97%
MasterCard 19 16.10%
VISA 10 8.47%
QIWI 9 7.63%
Bolt 9 7.63%
Stripe Connect 8 6.78%
American Express 7 5.93%
WebMoney 4 3.39%
Paddle 4 3.39%
JCB 3 2.54%
BitCoin 3 2.54%
PayU 3 2.54%
Boleto 2 1.69%
2Checkout 2 1.69%
Apple Pay 2 1.69%

Shipping Carriers Distribution

UPS leads with 21.8% among AI-verified physical stores (26 stores) , followed by Почта России (21.0%) and СДЭК (10.9%) .

Base: 132 AI-verified physical stores with detectable shipping carriers (7.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 21.8%

26 stores

13 stores

DHL 6.7%

8 stores

DPD 5.9%

7 stores

GLS 5.9%

7 stores

5 stores

5 stores

FedEx 4.2%

5 stores

ASM 3.4%

4 stores

Visual Distribution

Distribution of top 10 Google Code Prettify shipping carriers (November 2025)
Distribution of shipping carriers in Google Code Prettify e-commerce stores
Shipping Carrier Store Count Market Share
UPS 26 21.85%
Почта России 25 21.01%
СДЭК 13 10.92%
DHL 8 6.72%
DPD 7 5.88%
GLS 7 5.88%
Correos 5 4.20%
Omniva 5 4.20%
FedEx 5 4.20%
ASM 4 3.36%
Hermes 4 3.36%
USPS 3 2.52%
TNT 3 2.52%
InPost 2 1.68%
Estafeta 2 1.68%

Store Launch Timeline

Over the past 12 months, 7 new stores were launched in Google Code Prettify , with the highest activity in 2025-08 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-08 14.3%

1 stores launched

2025-05 14.3%

1 stores launched

2025-04 14.3%

1 stores launched

2025-02 14.3%

1 stores launched

2025-01 14.3%

1 stores launched

2024-11 28.6%

2 stores launched

Monthly Trend

Monthly store launches in Google Code Prettify (November 2025)
Monthly store launches in Google Code Prettify over the past 12 months
Month Stores Launched Percentage
2025-08 1 14.29%
2025-05 1 14.29%
2025-04 1 14.29%
2025-02 1 14.29%
2025-01 1 14.29%
2024-11 2 28.57%

Active Stores by Launch Year

Currently, 1,427 active stores in Google Code Prettify are tracked in our database , with the most stores launched in 2025 (5 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 0.4%

5 active stores

2024 4.6%

65 active stores

2023 4.6%

65 active stores

2022 4.2%

60 active stores

2021 4.6%

65 active stores

2020 5.4%

77 active stores

2019 7.1%

101 active stores

2018 8.5%

122 active stores

2017 8.7%

124 active stores

2016 7.2%

103 active stores

2015 6.4%

92 active stores

2014 5.5%

78 active stores

2013 5.4%

77 active stores

2012 4.6%

65 active stores

2011 3.1%

44 active stores

Distribution by Launch Year

Active stores in Google Code Prettify by original launch year (November 2025)
Active stores in Google Code Prettify by launch year
Launch Year Active Stores Percentage
2025 5 0.35%
2024 65 4.56%
2023 65 4.56%
2022 60 4.20%
2021 65 4.56%
2020 77 5.40%
2019 101 7.08%
2018 122 8.55%
2017 124 8.69%
2016 103 7.22%
2015 92 6.45%
2014 78 5.47%
2013 77 5.40%
2012 65 4.56%
2011 44 3.08%
2010 53 3.71%
2009 29 2.03%
2008 29 2.03%
2007 32 2.24%
2006 16 1.12%
2005 20 1.40%
2004 22 1.54%
2003 23 1.61%
2002 25 1.75%
2001 15 1.05%
2000 12 0.84%
1999 7 0.49%
1997 1 0.07%

Social Media Usage

Facebook leads with 30.2% among stores with at least one detectable social profile (497 stores) , followed by Instagram (19.0%) and Twitter (14.8%) .

Base: 865 stores with any detectable social profile (51.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.2%

497 stores

Instagram 19.0%

313 stores

Twitter 14.8%

244 stores

YouTube 9.6%

158 stores

X 8.5%

140 stores

LinkedIn 7.4%

122 stores

WhatsApp 6.0%

99 stores

Pinterest 3.2%

52 stores

Vimeo 0.9%

14 stores

TikTok 0.5%

8 stores

Visual Distribution

Distribution of social media platforms in Google Code Prettify (November 2025)
Distribution of social media platforms in Google Code Prettify e-commerce stores
Social Platform Store Count Market Share
Facebook 497 30.18%
Instagram 313 19.00%
Twitter 244 14.81%
YouTube 158 9.59%
X 140 8.50%
LinkedIn 122 7.41%
WhatsApp 99 6.01%
Pinterest 52 3.16%
Vimeo 14 0.85%
TikTok 8 0.49%

Geographic Distribution

Iran leads with 24.9% (299 AI-verified stores) , followed by Russia (24.8%) and United States (8.7%) .

Base: 1,201 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Iran 24.9%

299 AI-verified stores

Russia 24.8%

298 AI-verified stores

104 AI-verified stores

90 AI-verified stores

Spain 3.7%

44 AI-verified stores

38 AI-verified stores

35 AI-verified stores

34 AI-verified stores

29 AI-verified stores

28 AI-verified stores

Visual Distribution

Geographic distribution of stores using Google Code Prettify (November 2025)
Geographic distribution of stores using Google Code Prettify
Country AI-Verified Store Count Market Share
Iran 299 24.90%
Russia 298 24.81%
United States 104 8.66%
Turkey 90 7.49%
Spain 44 3.66%
Hungary 38 3.16%
Ukraine 35 2.91%
Mexico 34 2.83%
Poland 29 2.41%
United Kingdom 28 2.33%
Italy 27 2.25%
India 27 2.25%
Brazil 26 2.16%
Argentina 22 1.83%
Japan 19 1.58%
Bulgaria 18 1.50%
China 18 1.50%
New Zealand 17 1.42%
France 14 1.17%
Belarus 14 1.17%

Dataset Coverage

Field Rows count Coverage
Website 1.7k 100.00%
Emails 876.0 51.90%
Phones 776.0 45.97%
Ecommerce platform 1.7k 99.41%
Couriers 132.0 7.82%
Payment Providers 113.0 6.69%
Categories 1.1k 63.92%
Social Media 865.0 51.24%

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Frequently Asked Questions

What data is included in the Google Code Prettify E-commerce Database?

Our database covers over 1.5k Google Code Prettify physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

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Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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