Cookiebot Technology Adoption in E-commerce
Discover 25.1k verified e-commerce stores using Cookiebot. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 47.1k domains. 25.1k verified as active stores with physical delivery.
· · Next full refresh: April 2026
25.1k verified active stores out of 47.1k detected · 53.2% verification rate
E-commerce Platforms Distribution
WooCommerce leads with 39.7% of stores with physical delivery (9,451 stores) , followed by Custom (23.3%) and Shopify (22.2%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
9,451 stores
5,544 stores
5,276 stores
1,271 stores
1,032 stores
233 stores
230 stores
138 stores
120 stores
118 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 9451 | 39.73% |
| Custom | 5544 | 23.31% |
| Shopify | 5276 | 22.18% |
| PrestaShop | 1271 | 5.34% |
| Magento | 1032 | 4.34% |
| Kodmyran Shop4 | 233 | 0.98% |
| Shopware | 230 | 0.97% |
| OpenCart | 138 | 0.58% |
| Salesforce Commerce Cloud | 120 | 0.50% |
| BigCommerce | 118 | 0.50% |
| Lightspeed eCom | 88 | 0.37% |
| MyCashFlow | 82 | 0.34% |
| Pimcore | 70 | 0.29% |
| nopCommerce | 69 | 0.29% |
| NextChapter eCommerce | 65 | 0.27% |
All Stores Distribution
WooCommerce holds 53.9% share of all Cookiebot e-commerce stores (22,948) , with Custom at 13.0% and Shopify at 22.1% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
22,948 stores
5,544 stores
9,402 stores
1,428 stores
1,264 stores
242 stores
274 stores
160 stores
130 stores
139 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 22948 | 53.88% |
| Custom | 5544 | 13.02% |
| Shopify | 9402 | 22.08% |
| PrestaShop | 1428 | 3.35% |
| Magento | 1264 | 2.97% |
| Kodmyran Shop4 | 242 | 0.57% |
| Shopware | 274 | 0.64% |
| OpenCart | 160 | 0.38% |
| Salesforce Commerce Cloud | 130 | 0.31% |
| BigCommerce | 139 | 0.33% |
| Lightspeed eCom | 92 | 0.22% |
| MyCashFlow | 87 | 0.20% |
| Pimcore | 692 | 1.62% |
| nopCommerce | 111 | 0.26% |
| NextChapter eCommerce | 75 | 0.18% |
Categories Distribution
Health & Beauty leads with 15.7% of all stores (3,519 stores) , followed by Clothing & Accessories (13.0%) and Food & Beverages (12.7%) .
Base: 22,427 AI-verified stores with physical delivery and detected product categories (89.5% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
3,519 stores
2,908 stores
2,848 stores
2,339 stores
1,703 stores
1,515 stores
1,299 stores
1,095 stores
982 stores
951 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 3519 | 15.69% |
| Clothing & Accessories | 2908 | 12.97% |
| Food & Beverages | 2848 | 12.70% |
| Home & Garden | 2339 | 10.43% |
| Sporting Goods & Outdoor Gear | 1703 | 7.59% |
| Tools & Hardware | 1515 | 6.76% |
| Business & Industrial | 1299 | 5.79% |
| Furniture & Home Decor | 1095 | 4.88% |
| Arts & Entertainment | 982 | 4.38% |
| Electronics & Technology | 951 | 4.24% |
| Vehicles & Parts | 816 | 3.64% |
| Jewelry & Watches | 699 | 3.12% |
| Toys & Games | 689 | 3.07% |
| Gifts & Special Occasions | 667 | 2.97% |
| Pets & Pet Supplies | 397 | 1.77% |
Payment Providers Distribution
PayPal leads with 24.1% among AI-verified physical stores (5,392 stores) , followed by Klarna (13.0%) and MasterCard (11.7%) .
Base: 13,390 AI-verified physical stores with detectable payment providers (28.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
5,392 stores
2,909 stores
2,616 stores
1,753 stores
1,664 stores
1,591 stores
1,432 stores
1,357 stores
669 stores
571 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 5392 | 24.15% |
| Klarna | 2909 | 13.03% |
| MasterCard | 2616 | 11.72% |
| American Express | 1753 | 7.85% |
| Apple Pay | 1664 | 7.45% |
| VISA | 1591 | 7.13% |
| Stripe Connect | 1432 | 6.41% |
| Google Pay | 1357 | 6.08% |
| Bancontact | 669 | 3.00% |
| Przelewy24 | 571 | 2.56% |
| iDEAL | 532 | 2.38% |
| SEPA | 472 | 2.11% |
| PayU | 469 | 2.10% |
| Mollie | 467 | 2.09% |
| Amazon Pay | 434 | 1.94% |
Shipping Carriers Distribution
DHL leads with 24.0% among AI-verified physical stores (2,886 stores) , followed by GLS (16.5%) and DPD (15.7%) .
Base: 10,137 AI-verified physical stores with detectable shipping carriers (21.5% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 2886 | 24.02% |
| GLS | 1981 | 16.49% |
| DPD | 1884 | 15.68% |
| UPS | 1242 | 10.34% |
| InPost | 700 | 5.83% |
| PostNL | 612 | 5.09% |
| PostNord | 522 | 4.35% |
| FedEx | 480 | 4.00% |
| Royal Mail | 401 | 3.34% |
| Hermes | 237 | 1.97% |
| Schenker | 237 | 1.97% |
| TNT | 230 | 1.91% |
| Deutsche Post | 213 | 1.77% |
| Postin | 195 | 1.62% |
| Posti | 193 | 1.61% |
Store Launch Timeline
Over the past 12 months, 1,876 new stores were launched in Cookiebot , with the highest activity in 2026-02 (148 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
148 stores launched
145 stores launched
145 stores launched
182 stores launched
185 stores launched
157 stores launched
135 stores launched
192 stores launched
193 stores launched
186 stores launched
197 stores launched
11 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 148 | 7.89% |
| 2026-01 | 145 | 7.73% |
| 2025-12 | 145 | 7.73% |
| 2025-11 | 182 | 9.70% |
| 2025-10 | 185 | 9.86% |
| 2025-09 | 157 | 8.37% |
| 2025-08 | 135 | 7.20% |
| 2025-07 | 192 | 10.23% |
| 2025-06 | 193 | 10.29% |
| 2025-05 | 186 | 9.91% |
| 2025-04 | 197 | 10.50% |
| 2025-03 | 11 | 0.59% |
Active Stores by Launch Year
Currently, 24,901 active stores in Cookiebot are tracked in our database , with the most stores launched in 2026 (295 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
295 active stores
2,102 active stores
2,156 active stores
1,831 active stores
1,599 active stores
1,878 active stores
1,842 active stores
1,298 active stores
1,315 active stores
1,305 active stores
742 active stores
613 active stores
646 active stores
851 active stores
568 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 295 | 1.18% |
| 2025 | 2102 | 8.44% |
| 2024 | 2156 | 8.66% |
| 2023 | 1831 | 7.35% |
| 2022 | 1599 | 6.42% |
| 2021 | 1878 | 7.54% |
| 2020 | 1842 | 7.40% |
| 2019 | 1298 | 5.21% |
| 2018 | 1315 | 5.28% |
| 2017 | 1305 | 5.24% |
| 2016 | 742 | 2.98% |
| 2015 | 613 | 2.46% |
| 2014 | 646 | 2.59% |
| 2013 | 851 | 3.42% |
| 2012 | 568 | 2.28% |
| 2011 | 562 | 2.26% |
| 2010 | 537 | 2.16% |
| 2009 | 556 | 2.23% |
| 2008 | 455 | 1.83% |
| 2007 | 413 | 1.66% |
| 2006 | 296 | 1.19% |
| 2005 | 296 | 1.19% |
| 2004 | 375 | 1.51% |
| 2003 | 356 | 1.43% |
| 2002 | 347 | 1.39% |
| 2001 | 518 | 2.08% |
| 2000 | 392 | 1.57% |
| 1999 | 317 | 1.27% |
| 1998 | 231 | 0.93% |
| 1997 | 130 | 0.52% |
| 1996 | 73 | 0.29% |
| 1995 | 6 | 0.02% |
Geographic Distribution
Germany leads with 15.2% (3,410 AI-verified stores) , followed by Italy (13.3%) and Netherlands (9.4%) .
Base: 22,427 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
3,410 AI-verified stores
2,974 AI-verified stores
2,101 AI-verified stores
1,929 AI-verified stores
1,767 AI-verified stores
1,518 AI-verified stores
1,126 AI-verified stores
1,049 AI-verified stores
916 AI-verified stores
793 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Germany | 3410 | 15.20% |
| Italy | 2974 | 13.26% |
| Netherlands | 2101 | 9.37% |
| Poland | 1929 | 8.60% |
| Denmark | 1767 | 7.88% |
| United Kingdom | 1518 | 6.77% |
| Spain | 1126 | 5.02% |
| Sweden | 1049 | 4.68% |
| United States | 916 | 4.08% |
| France | 793 | 3.54% |
| Romania | 776 | 3.46% |
| Finland | 724 | 3.23% |
| Hungary | 561 | 2.50% |
| Switzerland | 491 | 2.19% |
| Austria | 454 | 2.02% |
| Belgium | 391 | 1.74% |
| Greece | 374 | 1.67% |
| Norway | 372 | 1.66% |
| Slovakia | 357 | 1.59% |
| Czechia | 344 | 1.53% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom
Optimizely Commerce - Health & Beauty
Magento
Custom - Furniture & Home Decor
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Pets & Pet Supplies
WooCommerce - Electronics & Technology
WooCommerce - Sporting Goods & Outdoor Gear
Custom - Pets & Pet Supplies
WooCommerce - Vehicles & Parts
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 47.1k | 100.00% |
| Emails | 30.0k | 63.71% |
| Phones | 22.7k | 48.22% |
| Ecommerce platform | 46.3k | 98.22% |
| Couriers | 10.1k | 21.52% |
| Payment Providers | 13.4k | 28.43% |
| Categories | 24.5k | 51.95% |
| Social Media | 36.1k | 76.60% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Cookiebot e-commerce landscape:
Analyze 25.1k verified e-commerce stores on Cookiebot - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Cookiebot e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Cookiebot e-commerce intelligence?
-
We track 25.1k verified Cookiebot e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 32.0% among stores with at least one detectable social profile (17,544 stores) , followed by Instagram (30.4%) and YouTube (12.3%) .
Base: 36,075 stores with any detectable social profile (76.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
17,544 stores
16,689 stores
6,749 stores
4,162 stores
3,540 stores
2,401 stores
2,131 stores
789 stores
765 stores
108 stores
Visual Distribution