Facebook Pixel vs Google Publisher Tag
Comparison between two ecommerce system - Facebook Pixel and Google Publisher Tag
Facebook Pixel vs Google Publisher Tag details
| Facebook Pixel | Google Publisher Tag | |
|---|---|---|
| Meta description | ||
| Total websites | 1,559,891 | 4,893 |
| Total websites in alexa top 1M | 56,748 | 191 |
| Popular countries | United States, United Kingdom, Australia, Canada, India | United States, United Kingdom, France, Mexico, India |
| Popular technologies |
Facebook Pixel,
core-js,
jQuery,
Open Graph,
Google Analytics
|
Google Publisher Tag,
Google Tag Manager,
Google Analytics,
core-js,
Open Graph
|
| Popular couriers |
USPS,
UPS,
DHL
|
UPS,
La Poste,
DHL
|
| Popular payment providers |
PayPal,
American Express,
Apple Pay
|
Stripe Connect,
American Express,
PayPal
|
| Popular categories | Clothing & Accessories, Home & Garden, Food, Beverages & Tobacco | Clothing & Accessories, Home & Garden, Electronics |
Facebook Pixel vs Google Publisher Tag trends on ShopRank
| Month | New websites Facebook Pixel | New websites Google Publisher Tag | Lost websites Facebook Pixel | Lost websites Google Publisher Tag |
|---|---|---|---|---|
| 2025-02 | 0 | 0 | 0 | 0 |
| 2025-01 | 0 | 0 | 0 | 0 |
| 2024-12 | 0 | 0 | 0 | 0 |
| 2024-11 | 0 | 0 | 0 | 0 |
| 2024-10 | 0 | 0 | 0 | 0 |
| 2024-09 | 0 | 0 | 0 | 0 |
Facebook Pixel vs Google Publisher Tag alexa rank distribution
| # | 1 - 10K | 1 - 100K | 1 - 500K | 1 - 1M | 1 - 3M |
|---|---|---|---|---|---|
| Facebook Pixel websites count | 157 | 3,154 | 25,899 | 56,748 | 113,336 |
| Google Publisher Tag websites count | 14 | 64 | 149 | 191 | 271 |