VISA Payment Provider Usage Database
Explore 1.5m e-commerce stores accepting VISA. Analyze payment adoption, merchant insights, and market opportunities.
· · Next full refresh: January 2026
E-commerce Platforms Distribution
Shopify leads with 99.3% of stores with physical delivery (1,537,064 stores) , followed by Custom (0.2%) and WooCommerce (0.2%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,537,064 stores
3,385 stores
3,376 stores
2,208 stores
644 stores
634 stores
458 stores
99 stores
85 stores
53 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 1537064 | 99.28% |
| Custom | 3385 | 0.22% |
| WooCommerce | 3376 | 0.22% |
| EasyStore | 2208 | 0.14% |
| Zoorix, Shopify | 644 | 0.04% |
| Shopify, Zoorix | 634 | 0.04% |
| OpenCart | 458 | 0.03% |
| Magento | 99 | 0.01% |
| PrestaShop | 85 | 0.01% |
| EC-CUBE | 53 | 0.00% |
| TargetBay, Shopify | 45 | 0.00% |
| Shopify, UpsellPlus | 39 | 0.00% |
| BinderPOS, Shopify | 37 | 0.00% |
| Wix eCommerce | 35 | 0.00% |
| UpsellPlus, Shopify | 33 | 0.00% |
All Stores Distribution
Shopify holds 99.3% share of all VISA e-commerce stores (1,660,152) , with Custom at 0.2% and WooCommerce at 0.2% (December 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
1,660,152 stores
3,385 stores
3,882 stores
2,299 stores
669 stores
661 stores
516 stores
109 stores
93 stores
53 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 1660152 | 99.29% |
| Custom | 3385 | 0.20% |
| WooCommerce | 3882 | 0.23% |
| EasyStore | 2299 | 0.14% |
| Zoorix, Shopify | 669 | 0.04% |
| Shopify, Zoorix | 661 | 0.04% |
| OpenCart | 516 | 0.03% |
| Magento | 109 | 0.01% |
| PrestaShop | 93 | 0.01% |
| EC-CUBE | 53 | 0.00% |
| TargetBay, Shopify | 45 | 0.00% |
| Shopify, UpsellPlus | 42 | 0.00% |
| BinderPOS, Shopify | 37 | 0.00% |
| Wix eCommerce | 45 | 0.00% |
| UpsellPlus, Shopify | 33 | 0.00% |
Categories Distribution
Clothing & Accessories leads with 33.6% of all stores (369,864 stores) , followed by Health & Beauty (17.9%) and Jewelry & Watches (8.1%) .
Top 10 Categories
369,864 stores
197,313 stores
89,215 stores
80,785 stores
55,220 stores
46,593 stores
43,927 stores
40,744 stores
34,527 stores
34,383 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 369864 | 33.62% |
| Health & Beauty | 197313 | 17.93% |
| Jewelry & Watches | 89215 | 8.11% |
| Food & Beverages | 80785 | 7.34% |
| Home & Garden | 55220 | 5.02% |
| Electronics & Technology | 46593 | 4.24% |
| Arts & Entertainment | 43927 | 3.99% |
| Gifts & Special Occasions | 40744 | 3.70% |
| Furniture & Home Decor | 34527 | 3.14% |
| Pets & Pet Supplies | 34383 | 3.13% |
| Sporting Goods & Outdoor Gear | 33845 | 3.08% |
| Vehicles & Parts | 23799 | 2.16% |
| Toys & Games | 21688 | 1.97% |
| Baby & Toddler | 16560 | 1.51% |
| Tools & Hardware | 11700 | 1.06% |
Shipping Carriers Distribution
USPS leads with 20.7% among AI-verified physical stores (76,295 stores) , followed by UPS (18.8%) and DHL (17.1%) .
Base: 248,208 AI-verified physical stores with detectable shipping carriers (14.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
76,295 stores
69,245 stores
62,896 stores
40,552 stores
23,540 stores
18,489 stores
16,954 stores
11,484 stores
9,806 stores
8,720 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| USPS | 76295 | 20.75% |
| UPS | 69245 | 18.83% |
| DHL | 62896 | 17.10% |
| FedEx | 40552 | 11.03% |
| Royal Mail | 23540 | 6.40% |
| DPD | 18489 | 5.03% |
| Australia Post | 16954 | 4.61% |
| GLS | 11484 | 3.12% |
| Canada Post | 9806 | 2.67% |
| Colissimo | 8720 | 2.37% |
| PostNL | 6401 | 1.74% |
| Correios | 6111 | 1.66% |
| Hermes | 6006 | 1.63% |
| La Poste | 5699 | 1.55% |
| Mondial Relay | 5514 | 1.50% |
Store Launch Timeline
Over the past 12 months, 493,844 new stores were launched in VISA , with the highest activity in 2025-11 (35,681 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
35,681 stores launched
41,068 stores launched
46,464 stores launched
50,263 stores launched
53,767 stores launched
42,693 stores launched
49,400 stores launched
44,396 stores launched
46,321 stores launched
35,139 stores launched
34,646 stores launched
14,006 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-11 | 35681 | 7.23% |
| 2025-10 | 41068 | 8.32% |
| 2025-09 | 46464 | 9.41% |
| 2025-08 | 50263 | 10.18% |
| 2025-07 | 53767 | 10.89% |
| 2025-06 | 42693 | 8.65% |
| 2025-05 | 49400 | 10.00% |
| 2025-04 | 44396 | 8.99% |
| 2025-03 | 46321 | 9.38% |
| 2025-02 | 35139 | 7.12% |
| 2025-01 | 34646 | 7.02% |
| 2024-12 | 14006 | 2.84% |
Active Stores by Launch Year
Currently, 1,537,160 active stores in VISA are tracked in our database , with the most stores launched in 2025 (480,083 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
480,083 active stores
219,325 active stores
148,630 active stores
108,474 active stores
112,093 active stores
102,500 active stores
57,839 active stores
56,580 active stores
40,488 active stores
22,240 active stores
19,794 active stores
21,512 active stores
28,757 active stores
14,514 active stores
17,792 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 480083 | 31.23% |
| 2024 | 219325 | 14.27% |
| 2023 | 148630 | 9.67% |
| 2022 | 108474 | 7.06% |
| 2021 | 112093 | 7.29% |
| 2020 | 102500 | 6.67% |
| 2019 | 57839 | 3.76% |
| 2018 | 56580 | 3.68% |
| 2017 | 40488 | 2.63% |
| 2016 | 22240 | 1.45% |
| 2015 | 19794 | 1.29% |
| 2014 | 21512 | 1.40% |
| 2013 | 28757 | 1.87% |
| 2012 | 14514 | 0.94% |
| 2011 | 17792 | 1.16% |
| 2010 | 12117 | 0.79% |
| 2009 | 10409 | 0.68% |
| 2008 | 8571 | 0.56% |
| 2007 | 7763 | 0.51% |
| 2006 | 5721 | 0.37% |
| 2005 | 5299 | 0.34% |
| 2004 | 7988 | 0.52% |
| 2003 | 5665 | 0.37% |
| 2002 | 4855 | 0.32% |
| 2001 | 5990 | 0.39% |
| 2000 | 4074 | 0.27% |
| 1999 | 3444 | 0.22% |
| 1998 | 2284 | 0.15% |
| 1997 | 1240 | 0.08% |
| 1996 | 909 | 0.06% |
| 1995 | 210 | 0.01% |
Geographic Distribution
United States leads with 47.1% (668,480 AI-verified stores) , followed by United Kingdom (10.8%) and Australia (6.3%) .
Base: 1,418,057 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
668,480 AI-verified stores
152,453 AI-verified stores
89,356 AI-verified stores
83,529 AI-verified stores
73,925 AI-verified stores
63,432 AI-verified stores
41,864 AI-verified stores
39,210 AI-verified stores
35,798 AI-verified stores
23,458 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 668480 | 47.14% |
| United Kingdom | 152453 | 10.75% |
| Australia | 89356 | 6.30% |
| Canada | 83529 | 5.89% |
| France | 73925 | 5.21% |
| Germany | 63432 | 4.47% |
| Netherlands | 41864 | 2.95% |
| Italy | 39210 | 2.77% |
| Spain | 35798 | 2.52% |
| Japan | 23458 | 1.65% |
| Brazil | 20165 | 1.42% |
| Hong Kong | 19238 | 1.36% |
| Sweden | 17490 | 1.23% |
| India | 16218 | 1.14% |
| Mexico | 15239 | 1.07% |
| New Zealand | 15082 | 1.06% |
| Switzerland | 12727 | 0.90% |
| Belgium | 11183 | 0.79% |
| Poland | 9987 | 0.70% |
| Denmark | 9223 | 0.65% |
Featured Stores
Discover the strongest performers and newest entrants in VISA's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify — Health & Beauty
Shopify
Shopify — Vehicles & Parts
Shopify
Shopify
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.7m | 100.00% |
| Emails | 743.9k | 44.48% |
| Phones | 152.6k | 9.12% |
| Ecommerce platform | 1.7m | 100.00% |
| Couriers | 248.2k | 14.84% |
| Payment Providers | 240.1k | 14.36% |
| Categories | 1.2m | 70.92% |
| Social Media | 1.0m | 59.85% |
Starter Package
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Customized datasets tailored to your needs
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Maximize Your ROI
Use our detailed VISA E-commerce Database to:
Gain actionable insights into 1.5m physical stores in VISA.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at VISA online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the VISA E-commerce Database?
-
Our database covers over 1.5m VISA physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 35.3% among stores with at least one detectable social profile (858,404 stores) , followed by Facebook (26.5%) and TikTok (13.7%) .
Base: 1,001,098 stores with any detectable social profile (59.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
858,404 stores
642,611 stores
332,028 stores
220,037 stores
154,353 stores
126,485 stores
37,008 stores
36,943 stores
15,590 stores
4,905 stores
Visual Distribution