Australia Post Shipping Carrier Usage Database

Explore 47.9k e-commerce stores shipping with Australia Post. Discover logistics partnerships, geographic reach, and carrier adoption.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Shopify leads with 52.8% of stores with physical delivery (25,096 stores) , followed by WooCommerce (21.4%) and Custom (12.3%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 52.8%

25,096 stores

10,179 stores

Custom 12.3%

5,847 stores

2,523 stores

1,556 stores

809 stores

519 stores

299 stores

238 stores

153 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in Australia Post
Platform Stores with Physical Delivery Percentage
Shopify 25096 52.79%
WooCommerce 10179 21.41%
Custom 5847 12.30%
Wix eCommerce 2523 5.31%
Squarespace Commerce 1556 3.27%
BigCommerce 809 1.70%
Magento 519 1.09%
GoDaddy Online Store 299 0.63%
Big Cartel 238 0.50%
PrestaShop 153 0.32%
OpenCart 110 0.23%
nopCommerce 80 0.17%
Salesforce Commerce Cloud 46 0.10%
Commerce7 45 0.09%
CS Cart 42 0.09%

All Stores Distribution

Shopify holds 50.0% share of all Australia Post e-commerce stores (26,034) , with WooCommerce at 23.5% and Custom at 11.2% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Shopify 50.0%

26,034 stores

12,232 stores

Custom 11.2%

5,847 stores

3,220 stores

2,162 stores

849 stores

558 stores

322 stores

268 stores

157 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in Australia Post
Platform Total Stores Percentage
Shopify 26034 50.04%
WooCommerce 12232 23.51%
Custom 5847 11.24%
Wix eCommerce 3220 6.19%
Squarespace Commerce 2162 4.16%
BigCommerce 849 1.63%
Magento 558 1.07%
GoDaddy Online Store 322 0.62%
Big Cartel 268 0.52%
PrestaShop 157 0.30%
OpenCart 118 0.23%
nopCommerce 90 0.17%
Salesforce Commerce Cloud 57 0.11%
Commerce7 62 0.12%
CS Cart 47 0.09%

Categories Distribution

Clothing & Accessories leads with 27.5% of all stores (10,325 stores) , followed by Health & Beauty (18.1%) and Food & Beverages (8.8%) .

Top 10 Categories

Clothing & Accessories 27.5%

10,325 stores

Health & Beauty 18.1%

6,794 stores

Food & Beverages 8.8%

3,314 stores

Jewelry & Watches 7.2%

2,713 stores

Arts & Entertainment 5.3%

1,991 stores

Home & Garden 4.9%

1,842 stores

Gifts & Special Occasions 4.7%

1,760 stores

Electronics & Technology 4.7%

1,754 stores

Sporting Goods & Outdoor Gear 3.8%

1,427 stores

Vehicles & Parts 3.3%

1,256 stores

Visual Distribution

Distribution of top 10 Australia Post store categories (December 2025)
Distribution of categories in Australia Post e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 10325 27.47%
Health & Beauty 6794 18.07%
Food & Beverages 3314 8.82%
Jewelry & Watches 2713 7.22%
Arts & Entertainment 1991 5.30%
Home & Garden 1842 4.90%
Gifts & Special Occasions 1760 4.68%
Electronics & Technology 1754 4.67%
Sporting Goods & Outdoor Gear 1427 3.80%
Vehicles & Parts 1256 3.34%
Pets & Pet Supplies 1107 2.94%
Toys & Games 950 2.53%
Furniture & Home Decor 937 2.49%
Baby & Toddler 763 2.03%
Tools & Hardware 657 1.75%

Payment Providers Distribution

PayPal leads with 29.6% among AI-verified physical stores (12,722 stores) , followed by American Express (13.4%) and Stripe Connect (12.7%) .

Base: 23,934 AI-verified physical stores with detectable payment providers (44.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 29.6%

12,722 stores

5,743 stores

5,478 stores

5,341 stores

2,831 stores

2,433 stores

2,410 stores

VISA 2.9%

1,265 stores

1,090 stores

Bolt 2.5%

1,068 stores

Visual Distribution

Distribution of top 10 Australia Post payment providers (December 2025)
Distribution of payment providers in Australia Post e-commerce stores
Payment Provider Store Count Market Share
PayPal 12722 29.58%
American Express 5743 13.35%
Stripe Connect 5478 12.74%
MasterCard 5341 12.42%
Apple Pay 2831 6.58%
AfterPay 2433 5.66%
Google Pay 2410 5.60%
VISA 1265 2.94%
Klarna 1090 2.53%
Bolt 1068 2.48%
Zip Pay 1055 2.45%
Paddle 606 1.41%
UnionPay 423 0.98%
JCB 305 0.71%
Laybuy 236 0.55%

Store Launch Timeline

Over the past 12 months, 5,708 new stores were launched in Australia Post , with the highest activity in 2025-11 (483 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 8.5%

483 stores launched

2025-10 8.5%

488 stores launched

2025-09 8.4%

479 stores launched

2025-08 9.0%

511 stores launched

2025-07 9.8%

557 stores launched

2025-06 9.9%

564 stores launched

2025-05 10.1%

574 stores launched

2025-04 8.7%

497 stores launched

2025-03 8.1%

462 stores launched

2025-02 8.1%

465 stores launched

2025-01 7.8%

448 stores launched

2024-12 3.2%

180 stores launched

Monthly Trend

Monthly store launches in Australia Post (December 2025)
Monthly store launches in Australia Post over the past 12 months
Month Stores Launched Percentage
2025-11 483 8.46%
2025-10 488 8.55%
2025-09 479 8.39%
2025-08 511 8.95%
2025-07 557 9.76%
2025-06 564 9.88%
2025-05 574 10.06%
2025-04 497 8.71%
2025-03 462 8.09%
2025-02 465 8.15%
2025-01 448 7.85%
2024-12 180 3.15%

Active Stores by Launch Year

Currently, 47,627 active stores in Australia Post are tracked in our database , with the most stores launched in 2025 (5,530 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 11.6%

5,530 active stores

2024 8.9%

4,262 active stores

2023 7.5%

3,576 active stores

2022 6.6%

3,128 active stores

2021 8.9%

4,245 active stores

2020 8.5%

4,052 active stores

2019 5.2%

2,460 active stores

2018 5.9%

2,831 active stores

2017 7.6%

3,610 active stores

2016 2.9%

1,362 active stores

2015 2.5%

1,186 active stores

2014 2.5%

1,189 active stores

2013 3.6%

1,697 active stores

2012 2.2%

1,053 active stores

2011 2.0%

976 active stores

Distribution by Launch Year

Active stores in Australia Post by original launch year (December 2025)
Active stores in Australia Post by launch year
Launch Year Active Stores Percentage
2025 5530 11.61%
2024 4262 8.95%
2023 3576 7.51%
2022 3128 6.57%
2021 4245 8.91%
2020 4052 8.51%
2019 2460 5.17%
2018 2831 5.94%
2017 3610 7.58%
2016 1362 2.86%
2015 1186 2.49%
2014 1189 2.50%
2013 1697 3.56%
2012 1053 2.21%
2011 976 2.05%
2010 857 1.80%
2009 788 1.65%
2008 804 1.69%
2007 671 1.41%
2006 457 0.96%
2005 373 0.78%
2004 523 1.10%
2003 404 0.85%
2002 358 0.75%
2001 516 1.08%
2000 316 0.66%
1999 206 0.43%
1998 140 0.29%
1997 19 0.04%
1996 31 0.07%
1995 7 0.01%

Social Media Usage

Instagram leads with 34.5% among stores with at least one detectable social profile (33,390 stores) , followed by Facebook (33.8%) and YouTube (8.9%) .

Base: 41,832 stores with any detectable social profile (77.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 34.5%

33,390 stores

Facebook 33.8%

32,779 stores

YouTube 8.9%

8,653 stores

TikTok 7.8%

7,522 stores

Twitter 5.2%

4,993 stores

Pinterest 5.1%

4,948 stores

LinkedIn 3.0%

2,905 stores

X 1.4%

1,322 stores

WhatsApp 0.2%

203 stores

Vimeo 0.2%

199 stores

Visual Distribution

Distribution of social media platforms in Australia Post (December 2025)
Distribution of social media platforms in Australia Post e-commerce stores
Social Platform Store Count Market Share
Instagram 33390 34.45%
Facebook 32779 33.82%
YouTube 8653 8.93%
TikTok 7522 7.76%
Twitter 4993 5.15%
Pinterest 4948 5.11%
LinkedIn 2905 3.00%
X 1322 1.36%
WhatsApp 203 0.21%
Vimeo 199 0.21%

Geographic Distribution

Australia leads with 93.2% (42,182 AI-verified stores) , followed by United States (2.6%) and New Zealand (0.9%) .

Base: 45,259 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

42,182 AI-verified stores

1,191 AI-verified stores

410 AI-verified stores

404 AI-verified stores

185 AI-verified stores

166 AI-verified stores

124 AI-verified stores

India 0.2%

94 AI-verified stores

China 0.2%

94 AI-verified stores

64 AI-verified stores

Visual Distribution

Geographic distribution of stores using Australia Post (December 2025)
Geographic distribution of stores using Australia Post
Country AI-Verified Store Count Market Share
Australia 42182 93.20%
United States 1191 2.63%
New Zealand 410 0.91%
United Kingdom 404 0.89%
Netherlands 185 0.41%
Hong Kong 166 0.37%
Canada 124 0.27%
India 94 0.21%
China 94 0.21%
Germany 64 0.14%
Vietnam 52 0.11%
France 51 0.11%
Singapore 51 0.11%
Japan 41 0.09%
South Africa 33 0.07%
Spain 26 0.06%
Italy 24 0.05%
Portugal 23 0.05%
Ireland 22 0.05%
Cocos (Keeling) Islands 22 0.05%

Dataset Coverage

Field Rows count Coverage
Website 54.0k 100.00%
Emails 45.2k 83.79%
Phones 17.6k 32.56%
Ecommerce platform 52.8k 97.82%
Couriers 54.0k 100.00%
Payment Providers 23.9k 44.36%
Categories 42.0k 77.77%
Social Media 41.8k 77.54%

Starter Package

Immediate self-service access

Get instant access to our database

  • Immediate data access
  • Direct download or API integration
  • Standard segments available
  • Secure online payment
Explore Database →

Enterprise Solution

Customized datasets tailored to your needs

Enterprise-grade solutions

  • Customized datasets
  • Dedicated account management
  • Flexible licensing and pricing
  • Volume discounts
  • Technical support
View Pricing

Maximize Your ROI

Use our detailed Australia Post E-commerce Database to:

Gain actionable insights into 47.9k physical stores in Australia Post.

Identify High-Value Leads

Quickly find and contact the best decision-makers at Australia Post online stores.

Request Demo

Conduct Competitive Analysis

Analyze your competitors' market share, product categories, and technology stacks.

Request Demo

Direct Outreach

Access verified business contacts to accelerate your sales and marketing outreach.

Request Demo

Data Format & Delivery

Available Formats

  • CSV
  • Excel (XLS/XLSX)
  • Text (TXT)

Delivery Methods

  • Direct download
  • Email delivery
  • API access

Use Cases

  • Lead Generation
  • B2B Marketing
  • Direct Marketing
  • Email Marketing
  • B2B Retargeting
  • Market Research

Frequently Asked Questions

What data is included in the Australia Post E-commerce Database?

Our database covers over 47.9k Australia Post physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

How quickly can I access the full dataset after purchase?

You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

What licensing options are available?

We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.

Unlock full access to ShopRank

Login now to explore premium insights including:
  • ✅ GMV & revenue estimates (beta)
  • ✅ Complete technology profiles
  • ✅ Advanced segmentation filters
By login to our system you are accepting Terms & conditions and Privacy Policy