Ubuntu Technology Adoption in E-commerce
Discover 148.6k e-commerce stores using Ubuntu. Analyze technology adoption, market trends, integration patterns, and business insights.
· · Next full refresh: January 2026
E-commerce Platforms Distribution
Custom leads with 70.8% of stores with physical delivery (104,316 stores) , followed by WooCommerce (15.3%) and Magento (3.7%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
104,316 stores
22,462 stores
5,488 stores
4,901 stores
4,467 stores
2,943 stores
764 stores
473 stores
453 stores
262 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 104316 | 70.83% |
| WooCommerce | 22462 | 15.25% |
| Magento | 5488 | 3.73% |
| 1C-Bitrix | 4901 | 3.33% |
| PrestaShop | 4467 | 3.03% |
| OpenCart | 2943 | 2.00% |
| Botble CMS | 764 | 0.52% |
| Shopware | 473 | 0.32% |
| CS Cart | 453 | 0.31% |
| nopCommerce | 262 | 0.18% |
| Tiktak Pro | 233 | 0.16% |
| Storeino | 190 | 0.13% |
| EC-CUBE | 121 | 0.08% |
| Shopify | 114 | 0.08% |
| JoomShopping | 98 | 0.07% |
All Stores Distribution
Custom holds 57.8% share of all Ubuntu e-commerce stores (104,316) , with WooCommerce at 25.6% and Magento at 4.1% (December 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
104,316 stores
46,149 stores
7,326 stores
10,116 stores
5,200 stores
3,402 stores
1,011 stores
987 stores
632 stores
343 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 104316 | 57.79% |
| WooCommerce | 46149 | 25.57% |
| Magento | 7326 | 4.06% |
| 1C-Bitrix | 10116 | 5.60% |
| PrestaShop | 5200 | 2.88% |
| OpenCart | 3402 | 1.88% |
| Botble CMS | 1011 | 0.56% |
| Shopware | 987 | 0.55% |
| CS Cart | 632 | 0.35% |
| nopCommerce | 343 | 0.19% |
| Tiktak Pro | 242 | 0.13% |
| Storeino | 210 | 0.12% |
| EC-CUBE | 140 | 0.08% |
| Shopify | 309 | 0.17% |
| JoomShopping | 131 | 0.07% |
Categories Distribution
Health & Beauty leads with 14.4% of all stores (16,420 stores) , followed by Clothing & Accessories (11.7%) and Electronics & Technology (10.6%) .
Top 10 Categories
16,420 stores
13,364 stores
12,071 stores
11,213 stores
8,906 stores
8,032 stores
7,866 stores
7,217 stores
7,072 stores
5,555 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 16420 | 14.36% |
| Clothing & Accessories | 13364 | 11.69% |
| Electronics & Technology | 12071 | 10.56% |
| Food & Beverages | 11213 | 9.81% |
| Vehicles & Parts | 8906 | 7.79% |
| Business & Industrial | 8032 | 7.03% |
| Home & Garden | 7866 | 6.88% |
| Furniture & Home Decor | 7217 | 6.31% |
| Gifts & Special Occasions | 7072 | 6.19% |
| Tools & Hardware | 5555 | 4.86% |
| Arts & Entertainment | 4852 | 4.24% |
| Sporting Goods & Outdoor Gear | 4316 | 3.78% |
| Pets & Pet Supplies | 2970 | 2.60% |
| Jewelry & Watches | 2736 | 2.39% |
| Books & Media | 1730 | 1.51% |
Payment Providers Distribution
MasterCard leads with 24.1% among AI-verified physical stores (10,328 stores) , followed by PayPal (22.2%) and American Express (14.5%) .
Base: 31,632 AI-verified physical stores with detectable payment providers (16.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
10,328 stores
9,520 stores
6,189 stores
4,061 stores
2,647 stores
1,862 stores
1,761 stores
1,321 stores
1,141 stores
1,124 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| MasterCard | 10328 | 24.11% |
| PayPal | 9520 | 22.23% |
| American Express | 6189 | 14.45% |
| VISA | 4061 | 9.48% |
| Stripe Connect | 2647 | 6.18% |
| JCB | 1862 | 4.35% |
| Klarna | 1761 | 4.11% |
| Apple Pay | 1321 | 3.08% |
| Bolt | 1141 | 2.66% |
| Google Pay | 1124 | 2.62% |
| QIWI | 922 | 2.15% |
| WebMoney | 600 | 1.40% |
| SEPA | 547 | 1.28% |
| Amazon Pay | 407 | 0.95% |
| PayU | 400 | 0.93% |
Shipping Carriers Distribution
СДЭК leads with 17.2% among AI-verified physical stores (5,028 stores) , followed by UPS (15.7%) and Почта России (15.1%) .
Base: 27,289 AI-verified physical stores with detectable shipping carriers (14.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| СДЭК | 5028 | 17.20% |
| UPS | 4579 | 15.66% |
| Почта России | 4408 | 15.08% |
| DHL | 3363 | 11.50% |
| DPD | 3318 | 11.35% |
| GLS | 1762 | 6.03% |
| FedEx | 1528 | 5.23% |
| USPS | 1248 | 4.27% |
| TNT | 738 | 2.52% |
| Speedy | 720 | 2.46% |
| Boxberry | 695 | 2.38% |
| Hermes | 533 | 1.82% |
| Estes | 460 | 1.57% |
| Colissimo | 431 | 1.47% |
| Royal Mail | 427 | 1.46% |
Store Launch Timeline
Over the past 12 months, 30,449 new stores were launched in Ubuntu , with the highest activity in 2025-11 (3,238 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
3,238 stores launched
3,148 stores launched
2,721 stores launched
2,499 stores launched
2,848 stores launched
2,550 stores launched
2,623 stores launched
2,802 stores launched
2,491 stores launched
2,083 stores launched
2,131 stores launched
1,315 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-11 | 3238 | 10.63% |
| 2025-10 | 3148 | 10.34% |
| 2025-09 | 2721 | 8.94% |
| 2025-08 | 2499 | 8.21% |
| 2025-07 | 2848 | 9.35% |
| 2025-06 | 2550 | 8.37% |
| 2025-05 | 2623 | 8.61% |
| 2025-04 | 2802 | 9.20% |
| 2025-03 | 2491 | 8.18% |
| 2025-02 | 2083 | 6.84% |
| 2025-01 | 2131 | 7.00% |
| 2024-12 | 1315 | 4.32% |
Active Stores by Launch Year
Currently, 146,843 active stores in Ubuntu are tracked in our database , with the most stores launched in 2025 (29,180 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
29,180 active stores
20,255 active stores
11,987 active stores
9,936 active stores
10,770 active stores
9,414 active stores
7,006 active stores
6,952 active stores
5,981 active stores
3,984 active stores
3,238 active stores
3,106 active stores
4,196 active stores
2,701 active stores
2,798 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 29180 | 19.87% |
| 2024 | 20255 | 13.79% |
| 2023 | 11987 | 8.16% |
| 2022 | 9936 | 6.77% |
| 2021 | 10770 | 7.33% |
| 2020 | 9414 | 6.41% |
| 2019 | 7006 | 4.77% |
| 2018 | 6952 | 4.73% |
| 2017 | 5981 | 4.07% |
| 2016 | 3984 | 2.71% |
| 2015 | 3238 | 2.21% |
| 2014 | 3106 | 2.12% |
| 2013 | 4196 | 2.86% |
| 2012 | 2701 | 1.84% |
| 2011 | 2798 | 1.91% |
| 2010 | 2279 | 1.55% |
| 2009 | 1967 | 1.34% |
| 2008 | 1697 | 1.16% |
| 2007 | 1470 | 1.00% |
| 2006 | 1041 | 0.71% |
| 2005 | 913 | 0.62% |
| 2004 | 1093 | 0.74% |
| 2003 | 931 | 0.63% |
| 2002 | 868 | 0.59% |
| 2001 | 1016 | 0.69% |
| 2000 | 758 | 0.52% |
| 1999 | 527 | 0.36% |
| 1998 | 421 | 0.29% |
| 1997 | 218 | 0.15% |
| 1996 | 101 | 0.07% |
| 1995 | 39 | 0.03% |
Geographic Distribution
Russia leads with 30.5% (27,203 AI-verified stores) , followed by United States (16.5%) and India (10.0%) .
Base: 89,271 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
27,203 AI-verified stores
14,751 AI-verified stores
8,926 AI-verified stores
4,041 AI-verified stores
3,194 AI-verified stores
2,788 AI-verified stores
2,762 AI-verified stores
2,632 AI-verified stores
2,598 AI-verified stores
2,489 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Russia | 27203 | 30.47% |
| United States | 14751 | 16.52% |
| India | 8926 | 10.00% |
| China | 4041 | 4.53% |
| United Kingdom | 3194 | 3.58% |
| Germany | 2788 | 3.12% |
| Brazil | 2762 | 3.09% |
| Spain | 2632 | 2.95% |
| France | 2598 | 2.91% |
| Italy | 2489 | 2.79% |
| Poland | 2391 | 2.68% |
| Ukraine | 2354 | 2.64% |
| Vietnam | 2092 | 2.34% |
| Argentina | 1921 | 2.15% |
| Mexico | 1709 | 1.91% |
| Canada | 1691 | 1.89% |
| Turkey | 1563 | 1.75% |
| Netherlands | 1422 | 1.59% |
| Sweden | 1381 | 1.55% |
| Iran | 1363 | 1.53% |
Featured Stores
Discover the strongest performers and newest entrants in Ubuntu's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Custom
Custom
Custom
Custom
Custom
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 189.3k | 100.00% |
| Emails | 108.0k | 57.06% |
| Phones | 51.2k | 27.03% |
| Ecommerce platform | 185.4k | 97.89% |
| Couriers | 27.3k | 14.41% |
| Payment Providers | 31.6k | 16.71% |
| Categories | 134.1k | 70.85% |
| Social Media | 97.5k | 51.49% |
Starter Package
Immediate self-service access
Get instant access to our database
- Immediate data access
- Direct download or API integration
- Standard segments available
- Secure online payment
Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
- Customized datasets
- Dedicated account management
- Flexible licensing and pricing
- Volume discounts
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Maximize Your ROI
Use our detailed Ubuntu E-commerce Database to:
Gain actionable insights into 148.6k physical stores in Ubuntu.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Ubuntu online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Ubuntu E-commerce Database?
-
Our database covers over 148.6k Ubuntu physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 27.6% among stores with at least one detectable social profile (52,324 stores) , followed by Instagram (23.9%) and YouTube (14.7%) .
Base: 97,487 stores with any detectable social profile (51.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
52,324 stores
45,268 stores
27,778 stores
16,073 stores
15,091 stores
11,614 stores
8,780 stores
6,550 stores
5,387 stores
490 stores
Visual Distribution