Swiftype Technology Adoption in E-commerce
Discover 58.0 e-commerce stores using Swiftype. Analyze technology adoption, market trends, integration patterns, and business insights.
· · Next full refresh: December 2025
E-commerce Platforms Distribution
Custom leads with 100.0% of stores with physical delivery (58 stores) , followed by Squarespace Commerce (0.0%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
58 stores
0 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 58 | 100.00% |
| Squarespace Commerce | 0 | 0.00% |
All Stores Distribution
Custom holds 98.3% share of all Swiftype e-commerce stores (58) , with Squarespace Commerce at 1.7% (November 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
58 stores
1 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 58 | 98.31% |
| Squarespace Commerce | 1 | 1.69% |
Categories Distribution
Health & Beauty leads with 56.8% of all stores (25 stores) , followed by Pets & Pet Supplies (13.6%) and Food & Beverages (4.5%) .
Top 10 Categories
25 stores
6 stores
2 stores
2 stores
2 stores
2 stores
2 stores
1 stores
1 stores
1 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 25 | 56.82% |
| Pets & Pet Supplies | 6 | 13.64% |
| Food & Beverages | 2 | 4.55% |
| Books & Media | 2 | 4.55% |
| Business & Industrial | 2 | 4.55% |
| Sporting Goods & Outdoor Gear | 2 | 4.55% |
| Arts & Entertainment | 2 | 4.55% |
| Toys & Games | 1 | 2.27% |
| Tools & Hardware | 1 | 2.27% |
| Baby & Toddler | 1 | 2.27% |
Payment Providers Distribution
PayPal leads with 25.0% among AI-verified physical stores (4 stores) , followed by VISA (12.5%) and American Express (12.5%) .
Base: 8 AI-verified physical stores with detectable payment providers (13.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
4 stores
2 stores
2 stores
2 stores
2 stores
2 stores
1 stores
1 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 4 | 25.00% |
| VISA | 2 | 12.50% |
| American Express | 2 | 12.50% |
| MasterCard | 2 | 12.50% |
| Apple Pay | 2 | 12.50% |
| QIWI | 2 | 12.50% |
| Bancontact | 1 | 6.25% |
| Stripe Connect | 1 | 6.25% |
Shipping Carriers Distribution
UPS leads with 50.0% among AI-verified physical stores (1 stores) , followed by TNT (50.0%) .
Base: 3 AI-verified physical stores with detectable shipping carriers (5.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 1 | 50.00% |
| TNT | 1 | 50.00% |
Active Stores by Launch Year
Currently, 56 active stores in Swiftype are tracked in our database , with the most stores launched in 2022 (2 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
2 active stores
1 active stores
4 active stores
3 active stores
5 active stores
5 active stores
1 active stores
1 active stores
5 active stores
1 active stores
1 active stores
3 active stores
2 active stores
1 active stores
1 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2022 | 2 | 3.57% |
| 2021 | 1 | 1.79% |
| 2020 | 4 | 7.14% |
| 2019 | 3 | 5.36% |
| 2018 | 5 | 8.93% |
| 2017 | 5 | 8.93% |
| 2016 | 1 | 1.79% |
| 2015 | 1 | 1.79% |
| 2013 | 5 | 8.93% |
| 2012 | 1 | 1.79% |
| 2011 | 1 | 1.79% |
| 2010 | 3 | 5.36% |
| 2008 | 2 | 3.57% |
| 2007 | 1 | 1.79% |
| 2006 | 1 | 1.79% |
| 2005 | 1 | 1.79% |
| 2004 | 2 | 3.57% |
| 2003 | 2 | 3.57% |
| 2002 | 4 | 7.14% |
| 2001 | 3 | 5.36% |
| 2000 | 1 | 1.79% |
| 1999 | 1 | 1.79% |
| 1997 | 2 | 3.57% |
| 1996 | 2 | 3.57% |
| 1995 | 2 | 3.57% |
Geographic Distribution
United States leads with 27.9% (12 AI-verified stores) , followed by Netherlands (4.7%) and Canada (4.7%) .
Base: 43 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
12 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 12 | 27.91% |
| Netherlands | 2 | 4.65% |
| Canada | 2 | 4.65% |
| Mexico | 2 | 4.65% |
| Czechia | 2 | 4.65% |
| France | 2 | 4.65% |
| Turkey | 2 | 4.65% |
| Belarus | 2 | 4.65% |
| Russia | 2 | 4.65% |
| Guatemala | 2 | 4.65% |
| Italy | 2 | 4.65% |
| Lithuania | 2 | 4.65% |
| Poland | 2 | 4.65% |
| Serbia | 1 | 2.33% |
| Argentina | 1 | 2.33% |
| Belgium | 1 | 2.33% |
| Brazil | 1 | 2.33% |
| Switzerland | 1 | 2.33% |
| Philippines | 1 | 2.33% |
| Denmark | 1 | 2.33% |
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 60.0 | 100.00% |
| Emails | 23.0 | 38.33% |
| Phones | 18.0 | 30.00% |
| Ecommerce platform | 59.0 | 98.33% |
| Couriers | 3.0 | 5.00% |
| Payment Providers | 8.0 | 13.33% |
| Categories | 44.0 | 73.33% |
| Social Media | 52.0 | 86.67% |
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Frequently Asked Questions
- What data is included in the Swiftype E-commerce Database?
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Our database covers over 58.0 Swiftype physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
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Social Media Usage
Facebook leads with 28.8% among stores with at least one detectable social profile (42 stores) , followed by YouTube (22.6%) and Instagram (21.2%) .
Base: 52 stores with any detectable social profile (86.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
42 stores
33 stores
31 stores
20 stores
9 stores
5 stores
5 stores
1 stores
Visual Distribution