Pantheon Technology Adoption in E-commerce
Discover 1.6k e-commerce stores using Pantheon. Analyze technology adoption, market trends, integration patterns, and business insights.
· · Next full refresh: January 2026
E-commerce Platforms Distribution
Custom leads with 67.9% of stores with physical delivery (1,092 stores) , followed by WooCommerce (28.7%) and Adimo (1.7%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,092 stores
461 stores
27 stores
9 stores
7 stores
4 stores
3 stores
3 stores
1 stores
1 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 1092 | 67.91% |
| WooCommerce | 461 | 28.67% |
| Adimo | 27 | 1.68% |
| Drupal Commerce | 9 | 0.56% |
| Commerce7 | 7 | 0.44% |
| Shopify | 4 | 0.25% |
| BigCommerce | 3 | 0.19% |
| WooCommerce, EasyDigitalDownloads | 3 | 0.19% |
| HCL Commerce | 1 | 0.06% |
| Activ8 Commerce | 1 | 0.06% |
| EasyDigitalDownloads | 0 | 0.00% |
| EasyDigitalDownloads, WooCommerce | 0 | 0.00% |
| Accesso | 0 | 0.00% |
| Foxy.io | 0 | 0.00% |
| Ecwid | 0 | 0.00% |
All Stores Distribution
Custom holds 41.6% share of all Pantheon e-commerce stores (1,092) , with WooCommerce at 51.4% and Adimo at 2.7% (December 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
1,092 stores
1,348 stores
72 stores
48 stores
10 stores
13 stores
4 stores
4 stores
9 stores
1 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 1092 | 41.60% |
| WooCommerce | 1348 | 51.35% |
| Adimo | 72 | 2.74% |
| Drupal Commerce | 48 | 1.83% |
| Commerce7 | 10 | 0.38% |
| Shopify | 13 | 0.50% |
| BigCommerce | 4 | 0.15% |
| WooCommerce, EasyDigitalDownloads | 4 | 0.15% |
| HCL Commerce | 9 | 0.34% |
| Activ8 Commerce | 1 | 0.04% |
| EasyDigitalDownloads | 9 | 0.34% |
| EasyDigitalDownloads, WooCommerce | 1 | 0.04% |
| Accesso | 12 | 0.46% |
| Foxy.io | 1 | 0.04% |
| Ecwid | 1 | 0.04% |
Categories Distribution
Books & Media leads with 20.1% of all stores (259 stores) , followed by Food & Beverages (18.6%) and Health & Beauty (13.6%) .
Top 10 Categories
259 stores
240 stores
175 stores
86 stores
75 stores
68 stores
67 stores
62 stores
51 stores
49 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Books & Media | 259 | 20.09% |
| Food & Beverages | 240 | 18.62% |
| Health & Beauty | 175 | 13.58% |
| Business & Industrial | 86 | 6.67% |
| Tools & Hardware | 75 | 5.82% |
| Pets & Pet Supplies | 68 | 5.28% |
| Clothing & Accessories | 67 | 5.20% |
| Furniture & Home Decor | 62 | 4.81% |
| Home & Garden | 51 | 3.96% |
| Electronics & Technology | 49 | 3.80% |
| Vehicles & Parts | 45 | 3.49% |
| Baby & Toddler | 39 | 3.03% |
| Arts & Entertainment | 33 | 2.56% |
| Gifts & Special Occasions | 21 | 1.63% |
| Sporting Goods & Outdoor Gear | 19 | 1.47% |
Payment Providers Distribution
American Express leads with 20.9% among AI-verified physical stores (71 stores) , followed by PayPal (18.6%) and MasterCard (18.3%) .
Base: 438 AI-verified physical stores with detectable payment providers (16.1% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
71 stores
63 stores
62 stores
40 stores
17 stores
14 stores
13 stores
11 stores
10 stores
9 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| American Express | 71 | 20.94% |
| PayPal | 63 | 18.58% |
| MasterCard | 62 | 18.29% |
| Bolt | 40 | 11.80% |
| Stripe Connect | 17 | 5.01% |
| VISA | 14 | 4.13% |
| Affirm | 13 | 3.83% |
| Paddle | 11 | 3.24% |
| Apple Pay | 10 | 2.95% |
| Braintree | 9 | 2.65% |
| Klarna | 8 | 2.36% |
| Google Pay | 7 | 2.06% |
| Sezzle | 5 | 1.47% |
| JCB | 5 | 1.47% |
| Interac e-Transfer | 4 | 1.18% |
Shipping Carriers Distribution
UPS leads with 32.9% among AI-verified physical stores (142 stores) , followed by USPS (31.6%) and FedEx (19.3%) .
Base: 460 AI-verified physical stores with detectable shipping carriers (16.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
142 stores
136 stores
83 stores
11 stores
9 stores
9 stores
7 stores
6 stores
5 stores
5 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 142 | 32.95% |
| USPS | 136 | 31.55% |
| FedEx | 83 | 19.26% |
| DHL | 11 | 2.55% |
| An Post | 9 | 2.09% |
| Canada Post | 9 | 2.09% |
| Estes | 7 | 1.62% |
| Australia Post | 6 | 1.39% |
| Royal Mail | 5 | 1.16% |
| TCS | 5 | 1.16% |
| Speedy | 5 | 1.16% |
| Blue Star | 4 | 0.93% |
| DPD | 3 | 0.70% |
| ASM | 3 | 0.70% |
| CBL | 3 | 0.70% |
Store Launch Timeline
Over the past 12 months, 65 new stores were launched in Pantheon , with the highest activity in 2025-11 (7 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
7 stores launched
2 stores launched
2 stores launched
2 stores launched
3 stores launched
3 stores launched
7 stores launched
6 stores launched
10 stores launched
7 stores launched
14 stores launched
2 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-11 | 7 | 10.77% |
| 2025-10 | 2 | 3.08% |
| 2025-09 | 2 | 3.08% |
| 2025-08 | 2 | 3.08% |
| 2025-07 | 3 | 4.62% |
| 2025-06 | 3 | 4.62% |
| 2025-05 | 7 | 10.77% |
| 2025-04 | 6 | 9.23% |
| 2025-03 | 10 | 15.38% |
| 2025-02 | 7 | 10.77% |
| 2025-01 | 14 | 21.54% |
| 2024-12 | 2 | 3.08% |
Active Stores by Launch Year
Currently, 1,545 active stores in Pantheon are tracked in our database , with the most stores launched in 2025 (63 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
63 active stores
74 active stores
86 active stores
93 active stores
108 active stores
102 active stores
84 active stores
80 active stores
85 active stores
37 active stores
39 active stores
30 active stores
42 active stores
30 active stores
48 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 63 | 4.08% |
| 2024 | 74 | 4.79% |
| 2023 | 86 | 5.57% |
| 2022 | 93 | 6.02% |
| 2021 | 108 | 6.99% |
| 2020 | 102 | 6.60% |
| 2019 | 84 | 5.44% |
| 2018 | 80 | 5.18% |
| 2017 | 85 | 5.50% |
| 2016 | 37 | 2.39% |
| 2015 | 39 | 2.52% |
| 2014 | 30 | 1.94% |
| 2013 | 42 | 2.72% |
| 2012 | 30 | 1.94% |
| 2011 | 48 | 3.11% |
| 2010 | 40 | 2.59% |
| 2009 | 29 | 1.88% |
| 2008 | 28 | 1.81% |
| 2007 | 34 | 2.20% |
| 2006 | 27 | 1.75% |
| 2005 | 16 | 1.04% |
| 2004 | 27 | 1.75% |
| 2003 | 42 | 2.72% |
| 2002 | 43 | 2.78% |
| 2001 | 41 | 2.65% |
| 2000 | 52 | 3.37% |
| 1999 | 41 | 2.65% |
| 1998 | 45 | 2.91% |
| 1997 | 33 | 2.14% |
| 1996 | 31 | 2.01% |
| 1995 | 15 | 0.97% |
Geographic Distribution
United States leads with 70.3% (868 AI-verified stores) , followed by United Kingdom (5.7%) and Canada (5.2%) .
Base: 1,234 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
868 AI-verified stores
70 AI-verified stores
64 AI-verified stores
45 AI-verified stores
17 AI-verified stores
16 AI-verified stores
16 AI-verified stores
15 AI-verified stores
15 AI-verified stores
14 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 868 | 70.34% |
| United Kingdom | 70 | 5.67% |
| Canada | 64 | 5.19% |
| Australia | 45 | 3.65% |
| Brazil | 17 | 1.38% |
| Chile | 16 | 1.30% |
| Argentina | 16 | 1.30% |
| Mexico | 15 | 1.22% |
| Japan | 15 | 1.22% |
| Spain | 14 | 1.13% |
| Italy | 12 | 0.97% |
| Turkey | 11 | 0.89% |
| New Zealand | 11 | 0.89% |
| Ecuador | 10 | 0.81% |
| France | 9 | 0.73% |
| Sweden | 9 | 0.73% |
| Colombia | 8 | 0.65% |
| Germany | 8 | 0.65% |
| Guatemala | 8 | 0.65% |
| Peru | 8 | 0.65% |
Featured Stores
Discover the strongest performers and newest entrants in Pantheon's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Custom
Custom — Health & Beauty
Custom — Health & Beauty
Custom — Health & Beauty
WooCommerce — Health & Beauty
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 2.7k | 100.00% |
| Emails | 1.6k | 58.85% |
| Phones | 423.0 | 15.56% |
| Ecommerce platform | 2.6k | 96.62% |
| Couriers | 460.0 | 16.92% |
| Payment Providers | 438.0 | 16.11% |
| Categories | 2.0k | 72.09% |
| Social Media | 2.2k | 80.91% |
Starter Package
Immediate self-service access
Get instant access to our database
- Immediate data access
- Direct download or API integration
- Standard segments available
- Secure online payment
Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
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Maximize Your ROI
Use our detailed Pantheon E-commerce Database to:
Gain actionable insights into 1.6k physical stores in Pantheon.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Pantheon online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Pantheon E-commerce Database?
-
Our database covers over 1.6k Pantheon physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 28.2% among stores with at least one detectable social profile (1,184 stores) , followed by Instagram (25.5%) and YouTube (14.4%) .
Base: 2,200 stores with any detectable social profile (80.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
1,184 stores
1,072 stores
604 stores
406 stores
335 stores
222 stores
180 stores
169 stores
23 stores
9 stores
Visual Distribution